text:
Digital Marketing Insights
Pinning Down Pinterest's Business Value
June 25, 2012 | Dan Opallo
Here's an article I wrote for MarketingProfs:
What gets you interested in a new social media platform? A mention of it from a friend? An article tweeted to you from a trusted social media insider? Maybe clever prose draws you in.
After trying out a new social media platform, you may then decide that it needs to be part of your routine. Likewise, all the big players online had that moment in which they changed their thinking about a new platform. They made the shift from "I'm going to create an account and check it every once in a while" to "This needs to be part of my daily communications routine."
Is the popular online pinboard Pinterest needed in your daily routine? It just might be.
What I find encouraging about Pinterest right now is that it seems to answer the call for curation. After all, Pinterest provides a visual snapshot of everything you like all in one place. And avid social media users are now receiving information faster than they know what to do with—or, more importantly, than they can tell others about.
But what about Pinterest for business?
The Business Side of Pinterest
In a recent survey of businesses that described themselves as "active" in the social space, they were asked, "Is your business using Pinterest?"
They responded in the following manner.
- No, and we're not considering it: 40.38%
- Yes: 30.77%
- No, but we're considering it: 28.85%
Currently, Pinterest claims over 13 million users. Having attained them in 10 months makes Pinterest the fastest social media platform to surpass the 10 million mark. Of those, in the United States, 83% are women and 3% report an income above 100K.
Pinterest's sweet spot appears to be women aged 18 to 34, living in households with incomes between $25,000 and $75,000 per year. The site has a very feminine look and feel about it. The opening page is predominantly wallpapered with images of women's outfits, DIY craft projects, recipes, and wedding dresses.
Though Pinterest may be best at driving engagement and sharing, it recently got beat to the e-commerce punch by Fancy. Fancy allows users to participate in many of the same activities as Pinterest, but Fancy lets users purchase the same products and services that enjoy "fancyings" directly on the platform. That is a major step towards fusing curating and commerce.
Two brands on Pinterest that caught my eye immediately were Bergdorf Goodman and HGTV. Pins from the former are a mixture of products from bergdorfgoodman.com and web images chosen to appeal to their customers. Images for HGTV subscribe to its self-described pinning strategy of "creating a team atmosphere and being inspirational."
Both brands, like so many others right now, understand the importance of a coordinated cross-channel approach for retail within social. They know that building brand affinity leads to intent to purchase. But the brands have not solved the final piece of the puzzle: "Why should I buy what I pin?"
Despite this question, Pinterest continues picking up speed. Most insiders have already signed up. Probably because they are afraid to miss the next big thing (see Google+). Those folks who have not signed up are probably afraid to ask the question aloud.
I think Pinterest has a chance to own two niches.
1.) Pinterest could be the social media platform of choice for foodies. Pinterest seems to lend it itself to easily posting food pics, sharing recipes, and giving recommendations.
2.) Pinterest could establish itself as the de facto "scrapbooking" platform. For example, on Pinterest, you can easily display all the national parks or baseball stadiums you visited or planned to visit.
Additionally, businesses that have multiple destinations (e.g., hotels, chain restaurants, amusement parks) or that have visually appealing products should consider setting up an account and participating at an entry level.
Companies should participate in Pinterest without over-committing resources—yet. Using Pinterest to mirror your Facebook or Twitter activity just segments your audience and shows the early adopters that you're not in Pinterest for the long haul. You need to use your Pinterest boards to show value, earn trust, and then refine your strategy.
How is your company using Pinterest?
Posted by: Dan Opallo at 9:40 AM
Categories: social media, pinterest, , social media marketing
The power of integration: Making email marketing work with social media marketing
June 18, 2012 | Kara Trivunovic
Here's an article I wrote for New Media Knowledge:
It's evident that consumers are changing the way they approach media, circumventing traditional marketing channels such as television and print media in favour of social media sites that provide easy access to information, advice and recommendations. While it is tempting to think of social media and email marketing as different channels that don't complement each other—and certainly don't have the potential to augment each other. Don't fall to the temptation. Email marketing and social media can work together, help to optimise each other, and drive additional revenue.
Ever since people began flocking to Facebook and Twitter, marketers have been trying to find ways to leverage social media channels to acquire new customers and convince existing ones to buy more. Giants in the retail space initially piloted the trend by offering exclusive coupons on Twitter and Facebook. Eventually this led to every major company having a Facebook page and Twitter feed, and email marketers began sharing links to their emails.
As consumers find it easier to plug into the life streams of others, they are spending more time interacting on a variety of levels – from communicating their activities and commenting on those of others to sharing information that they deem helpful or entertaining. In essence, consumers are relying more on their networks to help determine what's worth their attention, and less on mainstream media.
This shift requires marketers to think differently about how they spread the word about their products and services. On the social web, consumers often tune out traditional third-party banner ads, instead focusing on the endless stream of personally relevant information being served up by their friends. That's where the new discipline of social media marketing comes into play, which enables companies to identify their biggest influencers online and develop programs that entice them to share relevant information and promotions.
Making social media work with email marketing isn't automatic and it's not easy. It requires careful planning and content management. Yes—many email service providers offer what they describe as "social media integration" and this works well for many people with smaller lists and smaller budgets. However, for the larger business with a bigger digital footprint, integration requires more effort plus a deeper and more detailed strategy. Want to know more about some proven ways to combine the power of email marketing with social media? Let's say you're a large company and you have a strong digital marketing platform that includes:
• 1,000,000 Facebook Likes?
• 2,000 Twitter followers
• 4,000,000 email addresses
Now What? - Continue Building the Platform??
The numbers above are excellent and admirable, but let's remember—the company with the largest database of engaged followers has a huge advantage over the competition.
• Use email to encourage people and give them an incentive to "Like" you on Facebook and follow you on Twitter.
• Use your Facebook platform to persuade people to sign up for the email database – and let them know you're also on Twitter. ?
• Use Twitter to encourage followers to engage with you via email and Facebook.
This effort to build the digital database must be constant and overlapping
Listen. Learn. Develop Your Content. ??
The focus group isn't dead. But if you want to find out what your customers are thinking about, Facebook and Twitter are excellent resources. You can monitor social media accounts to discover what's going on in the minds of your consumers or you can prod a little to gather this information. It can be easy: simply ask your consumers what they think about issues, products, services, and their lives in general. You can then tailor content around what you know is interesting to your public. Customers are talking about your business in person and on social media platforms. Respond and engage with them on social media and through emails. ??
Maintain a Theme but Don't Self-Plagiarise?
It's important to maintain brand integrity, but it's a mistake to cut and paste content between the platforms. Keep the content theme consistent but repurpose it across the channels so it's fresh and engaging. ?
Share the Testing Data?
You know which subject lines work for emails. Use the same lines in social media. Always be testing, then use the test results across the platforms.
Social Media, Social Proof
Harvest social proof and testimonials from social media and use them in emails and other communications. You can develop a sense of community, plus create buzz for all your channels.
"Only Available on Our Facebook Page For a Limited Time" ?
To get the audience jumping across platforms, use the old standards of direct marketing. Offers, geographic exclusivity, "must act before" calls to action, "Special preview only for Facebook friends", and so on. ?
Although there's little doubt that email and social media integration will eventually become the norm (some would say it is already), no one (to my knowledge) has come up with really compelling statistics to back up its effectiveness.
The industry as a whole is, for the most part, still in "anecdote mode" when it comes to integrating email marketing and social media marketing. However, it is safe to say that social is not killing email; they are not natural foes, but rather complementary channels that work hand in hand with their own strengths helping amplify the benefits of each.
Posted by: Kara Trivunovic at 10:23 AM
Categories: integration, email, email marketing, social media, social media marketing
Integrating Pinterest into Your Email Marketing
April 19, 2012 | Kara Trivunovic
Pinterest is a frequent topic of conversation these days. According to Hitwise, Pinterest is the third most popular social media site in terms of site visits, behind Facebook and Twitter. Pinterest (as I am sure you are all aware) is ultimately a virtual pin board where consumers can grab images from their web surfing activity and pin them up on categorical boards that allow them to share and revisit the information as necessary. It is a channel that is visual in nature, currently draws a largely female audience, resonates topically with the home, fashion and food (amongst others) and is leveraged heavily for planning (think weddings, birthdays, vacation, etc.). So a good thing to remember is that it isn't the best place to be for every brand…yet.
According to a recent survey of over 4,800 US online consumers from the price comparison website PriceGrabber , 58% of respondents are not yet on Pinterest – and about 1/3 of those didn't even know what it was. But these numbers are anticipated to shift – making Pinterest a channel to watch – especially since the same survey found that 21% of those surveyed that did have Pinterest accounts had cited purchasing a product *specifically* after seeing the Pin.
The ability to integrate and leverage the email channel to build and grow a Pinterest presence is a relatively easy task to accomplish. Here are a couple quick tricks and "good-to-knows" about bringing these two channels together – beyond the act of adding a "follow us on Pinterest" icon in your standard social set:
1. Use Email to Announce Your Pinterest Presence
Your email subscribers are often your best customers. If your brand aligns with the demographic and psychographic make-up of the Pinterest user, there is no reason to not share your presence and the content available with your customers. One great example is how zulily has embraced its Pinterest presence by not only telling their subscribers what they can find on Pinterest, but also creating content specific to the channel via poster creation and even featuring an incentive to encourage Pinning from their site (See zulily email).
2. Include "Pin This" Icons on Individual Content Within Your Email
Including a Pinterest icon with a simple string of code is all you need to do to get your content from your email to your Board. You even have the ability to pass through a description to accompany the image – and descriptions in Pinterest are important. A few fun things to note here: if you include a dollar amount price in the description, Pinterest will automatically place a banner in the top, left hand side of the image feature the price; it will also place the Pin in the Gift Guides from the main drop down. Another fun note is that descriptions can also help impact SEO. Think the descriptions through as carefully as you choose your imagery.
3. Coordinate New Boards or Pins Around Email Deployment
If you are including references to Pinterest within your email communication, chances are your customers may visit your Pinterest Wall of various Boards following an email deployment. It is a good idea to have new content available when they get there. To that point, you should be putting up new content, arranging boards and managing the "above the fold" appearances of your Pinterest presence frequently to deter fatigue.
As you can imagine, this is an ever-evolving topic and new information is coming out by the minute it seems – we are just scratching the surface of what marketers can do with this channel, so look at this as a solid place to start and get to Pinning.
To hear more of my tips on marketing with Pinterest, check out the on-demand version of StrongView's recent webinar, "Put a Pin in It."
Posted by: Kara Trivunovic at 10:20 AM
Categories: best practices, Pinterest, Social Media, Strategy
The Power of Integration. Making Email Marketing Work with Social Media Marketing
March 28, 2012 | Kara Trivunovic
It's tempting to think of social media and email marketing as different channels that don't complement each other—and certainly don't have the potential to augment each other. Don't fall to the temptation. Email marketing and social media can work together, help to optimize each other, and drive additional revenue.
Making social media work with email marketing isn't automatic and it's not easy. It requires careful planning and content management. Yes—many email service providers offer what they describe as "social media integration" and this works well for many people with smaller lists and smaller budgets. However, for the larger business with a bigger digital footprint, integration requires more effort plus a deeper and more detailed strategy.
Want to know more about some proven ways to combine the power of email marketing with social media? Let's say you're a large company and you have a strong digital marketing platform that includes:
• 1,000,000 Facebook Likes
• 2,000 Twitter followers
• 4,000,000 email addresses
Now What?
Continue Building the Platform
The numbers above are excellent and admirable, but let's remember—the company with the largest database of engaged followers has a huge advantage over the competition.
• Use email to encourage and incentivize people to "Like" you on Facebook and follow you on Twitter.
• Use your Facebook platform to persuade people to sign up for the email database – and let them know you're also on Twitter.
• Use Twitter to encourage followers to engage with you via email and Facebook.
This effort to build the digital database must be constant and overlapping
Listen. Learn. Develop Your Content.
The focus group isn't dead. But if you want to find out what your customers are thinking about, Facebook and Twitter are excellent resources. You can monitor social media accounts to discover what's going on in the minds of your consumers or you can prod a little to gather this information. It can be easy: simply ask your consumers what they think about issues, products, services, and their lives in general. You can then tailor content around what you know is interesting to your public.
Customers are talking about your business in person and on social media platforms. Respond and engage with them on social media and through emails.
Maintain a Theme but Don't Self-Plagiarize
It's important to maintain brand integrity, but it's a mistake to cut and paste content between the platforms. Keep the content theme consistent but repurpose it across the channels so it's fresh and engaging.
Share the Testing Data
You know which subject lines work for emails. Use the same lines in social media. Always be testing, then use the test results across the platforms.
Social Media, Social Proof.
Harvest social proof and testimonials from social media and use them in emails and other communications. You can develop a sense of community, plus create buzz for all your channels.
"Only Available on Our Facebook Page For a Limited Time"
To get the audience jumping across platforms, use the old standards of direct marketing. Offers, geographic exclusivity, "must act before" calls to action, "Special preview only for Facebook friends", and so on.
Email marketing and social media may seem like an odd couple, but they can work extremely effectively together.
Posted by: Kara Trivunovic at 11:38 AM
Categories: Email marketing, social media
Email Marketing and Social Media Working Together in 2012
November 30, 2011 | Jason Klein
An advanced look at soon-to-be-published survey research from StrongView reveals that the number one focus of increased email marketing budgets in 2012 will be on growing traffic to social media channels. At 48%, promoting engagement and traffic to a brand's Facebook, Twitter and other social media pages edged out such email marketing staples as batch promotional (44%) and newsletter (39%), as well as one-to-one lifecycle marketing programs (35%).
Full details of the survey, including areas of increased and decreased budget across all marketing programs, will be published next week. However, this early insight into the findings highlights the complementary relationship between email marketing and social media. As businesses build out their social media marketing strategies and begin to lure customers and prospects with engaging content, they are relying on email to increase membership and participation in these channels. And rightfully so. Email remains an extremely effective channel for driving awareness with a highly targeted audience and prompting them to action.
Facebook, Twitter and other social media sites already rely on email to keep their members informed of recent activity within their social networks, with the end goal of getting them to click through and drive more traffic to their sites. Brands can use email marketing and social media together in a similar way to increase traffic by informing customers of relevant new content on their social media channels. By targeting valued social media content to customers based on preference and purchase data, brands can build trusted relationships that are the core of any successful social media effort.
Of course email can also play a critical role in alerting members to a brand's social media sites in the first place. Integrating banner ads promoting corporate social media pages into existing email programs is an easy first step. For a more targeted effort, services provided by Fliptop or Rapleaf can identify which members of an email list are active on which social networks, thereby enabling marketers to send standalone campaigns to get them to like, follow or otherwise interact with the brand on those pages.
The email marketing and social media relationship is bi-directional. Brands can use their social media sites to promote signing up for regular email marketing communications. Additionally, as discussed in a recent post on Monetizing Social Media, consumer social media activity also presents email marketers with a wealth of data for improving targeting. Whether leveraging data from customers who "like" you on Facebook or analyzing brand sentiment on Twitter, brands can increase their knowledge of customers' preferences to fine-tune future communications.
2012 will be a big year for social media marketing, and email will be one of the core tools that marketers use to make those efforts successful. Full survey results will be posted to www.StrongView.com next week and covered more extensively in the December Advisor.
Interested in reading more about email marketing best practices? Try giving one of our other blogs a look.
Posted by: Jason Klein at 2:58 PM
Categories: email marketing, social media, survey
Determining the Value of Email Marketing Subscribers Versus Facebook Fans -- Why It's Important Now.
June 28, 2011 | Laura Crawford
Facebook has become a media force to be reckoned with for large B2C brand marketers. If I had a dollar for every time I've recently been asked if a brand should apply more of their marketing dollars to Facebook or email... I could buy a great pair of shoes :)
The answer is of course - it depends on your business.
But for most online retailers, it can be summed up in two simple words: addressable media. If your email marketing plan and revenue model relies on reaching your customers directly to drive sales using offers and promotions, the value of an email will prevail. But why guess. With simple analysis you can get answers and know just how much of your marketing dollars to apply to both.
Research shows that somewhere between 40%-50% of Facebook fans are also email subscribers. That's a significant correlation but it makes sense. Your best brand advocates are likely fans and I'm betting also active in email. This also means that a subset of your Facebook fans will crossover in your analysis. Obviously a fan who is also a subscriber is a key influencer. It's the subset of email only subscribers or Facebook only fans and their level of activity that will provide the perspective you need.
The question then becomes what to do about it.
For the Crocs brand the value of an email address outweighs the value of a Facebook fan. Reaching customers directly is a clear and measurable driver of revenue, so knowing this they drive email signups from Facebook. Currently, 12% of their net new email sign ups come from Facebook.
I learned during a recent conversation with an analyst from a large regional discount retailer, that a Facebook fan has more value. An investment in addressable media, or email marketing in this case, may not be their strong suit since their product is already heavily discounted so offers are not part of their promotional arsenal.
Start by talking to your analytics lead to establish these values. If you haven't gone there already, companies like Rapleaf can help you to access the data. Your Facebook to email ratio is going to differ from other brands as it is dependent on your brand equity, marketing model and marketing efforts thus far. But that's a good gauge that your brand equity is healthy.
Your marketing plans should be much clearer from here. But, before drawing conclusions and committing marketing dollars to Facebook, you should be confident that your email strategy and tactics thus far have been stellar. Email remains a powerful demand generation force with undeniable ROI. If you are not practicing best-in-class email marketing, you may not be giving your audience the right opportunities to purchase and engage to drive revenue. See the latest trends in email marketing that are driving engagement.
More on the value of addressable media and how to drive engagement, sign ups and likes from email to Facebook and back in my next blogs. Stay tuned!
Want some more email marketing resources? Check out our white papers!
Posted by: Laura Crawford at 10:57 AM
Sharing Tools in Email Marketing: The Social Media Call to Action?
May 21, 2010 | Kristin Hersant
Before the rise of social media sites like Facebook, MySpace and Twitter, content was typically spread through email – the first social network. Web visitors and email recipients that liked a piece of content would email it to their friends and they, in turn, would do the same.
This had the potential to spread content visibility faster than search engines but sharing options were still limited. Today, email marketing campaign still hold the lion's share of content visibility at about half of the total content sharing on the Internet. However, social media has provided an interesting way for email marketers to increase their reach while using sharing tools as quick and effective calls to action.
What are social sharing tools and what can they do for email marketing?
In short, social sharing tools are the small icons that say things like "retweet" or "share this". A good example is StrongView's Social Notes.
These buttons allow readers to not only favorite your content, but send it to their friends via email and social media.
However implementing social sharing tools in your emails and on your website is only part of the job. In order to be shared, the content has to be share-worthy in the first place. Stop and ask yourself... would I forward this on? What about this is interesting and valuable? If you can't answer those questions, it's time to go back to the drawing board.
Choosing sharing tools and social platforms for your emails
One of the most common mistakes that email marketers make is trying to do too much with a single email. This is often manifested as a vast forest of tabs targeting every social media network.
Just as you need to evaluate your content, it is important that you think about who your audience is and determine which social networks and social media channels they use the most. This will help you select a social sharing tool that will best facilitate the sharing of your content. Remember that more options isn't always better. Sometimes too many options can detract from the user experience.
You can follow these steps when building a sharing tool strategy for social media and email marketing integration.
1. Content Research: what types of content are shared most often?
Alternatively, which topics tend to quickly turn stagnant? Use the reporting in your sharing platform to understand what people like and don't like. Modify your content creation strategies to feed them more of what they love.
2. Ask: marketing power comes from an audience that is willing to provide feedback.
Ask your readers which social media sites and applications they prefer and what motivates them to share content. Choose sharing tools and options that meet their needs and address their feedback.
3. Expand and Test: Add more sharing tools and social media.
If a piece of content is already doing well in email sharing, try adding social media sharing options. This can revive old content and enable you to fairly benchmark sharing sites against each other.
Why should email marketers use sharing tools?
The average Internet visitor is primarily concerned with speed. How fast can they get the information they need and how quickly can they share it with others.
If you provide sharing tools within your email marketing campaigns, you can give them a quick way to send interesting content to their networks. In a way, these sharing tools function in much the same way as calls to action.
By providing these tools throughout the content after key points or powerful statements (not just at the bottom), you can give your reader a quick way to connect with their friends through similar interests, benefiting your brand.
Do you want more tips to leverage the power of social media in email marketing? Discover StrongView's integrated social media and email marketing solutions and download the Email in the Age of Social Media white paper to learn how to effectively integrate social media into your email marketing campaigns.
Posted by: Kristin Hersant at 2:27 PM
The Integration of Social Media and Email Marketing: The Power of Customer Engagement
May 12, 2010 | Kristin Hersant
Social media is playing an increasing role in customer engagement. However, as Econsultancy found in their 2009 Customer Engagement Report, email marketing remains by far the most important customer engagement tactic.
Since that report was published, a new study by eMarketer showed that when social media and email marketing are combined it strengthens the reach and viral marketing potential of both marketing channels.
However, the real power of the integration of social media and email marketing lies in the ability to engage customers in conversation. It is about generating word-of-mouth and enabling people to engage in conversation with your business when and where they want. Marketers today must embrace the power of online customer conversations and facilitate them using whichever channel the customer prefers.
According to every major study released in the last several years, that channel is most likely going to be email, followed by the web and increasingly social media. Hotmail recently surveyed their users and found that the top three reasons people have a Hotmail account all have to do with communicating with businesses, whether it be to keep up with a company's developments via newsletter, receive transactional email confirmations or get special offers and discounts.
The power of customer engagement: why social media and email marketing are best friends
Earned media is defined as awareness gained through publicity or grass roots action, and this term has taken on new meaning with the advent of social media. By analyzing your subscriber database and empowering them to spread the word about your brand through viral marketing, your customers can literally become your most effective "earned" marketing channel.
To accomplish this, start by looking at your email database. Who are your most profitable customers? Who are opening and clicking on your emails the most? Who are the most engaged with your brand? These segments should be your first targets for an integrated social campaign. Key rules of thumb when designing your campaign include:
- Give them something to talk about. This is social, after all. What about your message is worth sharing with someone else? If you can't answer that question, you shouldn't launch the social email campaign.
- Make the conversation seamless. Use email as the launchpad to start a conversation.
- Move from listening to engaging. Customer engagement is about creating relationships that result in value for both customers and businesses. Listen to your customers, engage in conversation with them and inspire other customers to chime in where appropriate.
- Use the right technology. Make it as easy as possible for people to share your message and take it viral in social media. Plus, you'll need detailed tracking on how well your program is performing, including reach, engagement and conversion metrics for the C-Suite.
Discover StrongView's integrated social media and email marketing solutions and download the "Email in the Age of Social Media" white paper to learn how to effectively drive customer engagement with an integrated campaign. If you simply want to engage your customers via social media and learn how to turn Twitter and Facebook into revenue generating channels, check out our social media solutions.
Posted by: Kristin Hersant at 11:02 AM
Leveraging the Combined Strength of Social Media and Email Marketing
May 10, 2010 | Kristin Hersant
Kara Trivunovic recently talked about the importance of the convergence of email marketing and social media and how both marketing channels are complementary.
Interviewed by Mike McDonald of WebProNews at the Online Marketing Summit 2010, she said that several aspects of social media and email have the potential to come into play together and allow businesses to expand the reach of their existing offers.
When combined, email marketing and social media allow marketeers to expand their customer base in a way that was not possible through email only. In particular, leveraging both channels can be an effective tool for gaining new subscribers.
When Mike highlighted a statistic that was presented at the event, stating that 50% of all content is still shared via email, Kara replied that about 86% of people in StrongView client programs choose to share via email, the rest via Twitter and Facebook.
Sharing and sharing tools key when integrating social media and email marketing.
Kara further explained how StrongView enables businesses to improve their email marketing campaign performance by combining the proven ROI of email with the power of social media to reach new audiences.
Today, businesses need to create integrated campaigns to leverage the natural synergies of these two channels to boost customer acquisition, retention and loyalty while generating more revenue.
According to Kara, there are three ways to integrate email marketing and social media:
1. Share with your network:
To engage evangelizers to share content, email is a great channel. But also provide other options to share including social media sharing tools.
2. Leverage as a medium to incentivize current customer base
Use social media and email marketing to drive additional subscribers, and to create awareness about your programs.
3. Acquire customers through referrals and shared content
Email is important since it still is the main channel to enable people to share information through emails, of which at least 90% can be converted. Emails do enjoy higher conversion rates.
Finally, Kara explained how StrongView has embraced the integration of social media marketing and email marketing to make this integration work for StrongView customers and businesses, seeking to leverage the power of both social and email.
From a technology viewpoint, StrongView offers a referral marketing platform StrongView Influencer, a social media management application called Social Direct and a social sharing tool called Social Notes.
Customers of StrongView's email marketing solutions can use these tools as part of the platform while our email and social media marketing strategists (led by Kara) help you get the most out of the integration.
To learn how to effectively integrate social media into your email marketing campaigns, please download the "Email in the Age of Social Media" white paper.
You can watch the full interview below.
Posted by: Kristin Hersant at 12:39 PM
The State of the Email Marketing Industry 2010
April 28, 2010 | Kristin Hersant
Bruce Biegel, Managing Director of The Winterberry Group gave a very interesting keynote at the Email Insider Summit in Captiva Island, Florida last week. He presented his outlook on the email marketing industry from an investor's perspective, including shifts in marketing spending, email revenue projections and mergers and acquisitions. The content was so valuable, that I have recapped his presentation for you here.
First the good news. According to Biegel, GDP Growth is back. Q309 officially marked the end of the recession; however, unemployment is still up, which is holding back spending. Companies are finally shifting dollars back into new customer acquisition, but they're doing it cautiously because spending is lagging. We are seeing some growth in advertising, but not a lot. Surprisingly, television advertising is up 5.6%, while everything else is still down. Print advertising has been hit the hardest, with a significant amount of marketers abandoning it in favor of digital channels. According to Beigel, U.S. digital ad spending in the US will hit $154.3 billion in 2010.
The Winterberry Group focuses their investments exclusively on the Advertising and Marketing industries, and is therefore in touch with a broad swath of marketing technology providers and agencies. To stay current with market demand, Winterberry is seeing a widespread trend where traditional offline agencies are attempting to move into digital marketing.
Marketing Budgets Are Shifting Online
The good news for email marketing providers is that we've already mastered the digital space and continue to innovate in it. To keep pace with increased demand, email suppliers are increasing their staffing levels. Email is the #1 area where marketers are increasing spend, but that shift isn't showing up in the marketing forecast because of declining CPM fees and the fact that marketers have slashed their budgets during the recession.
Of the $1.4 billion that Forrester Research projects will be spent on email marketing in 2010, 80% of email marketing spend is in retention marketing, 17% is spent on acquisition marketing and 3% is spent on transactional or event-triggered email. Acquisition direct mail spend is making a small come back, but retention direct mail spend is moving almost entirely to email. According to Biegel, if email can pick up a fraction of direct mail spend, it will beat its forecast. He predicts that email marketing spend will hit $1.6 billion instead of $1.4 billion in 2010 because of this shift.
The Move Towards Relevant Messaging
Marketers have started consolidating data and systems down to one centralized system so that they can leverage it to send targeted, personalized communications based on specified preferences and behavior. Surprisingly, only 16% of e-commerce companies send personalized or behavior-based email, leaving a huge market for that type of integration. According to Biegel, there is more data available from online transactions than there has been in the offline database in its entirety. This is a lot to manage, so there is a big push by enterprises to consolidate those reams of data down into a single source and make it actionable.
To plug into this new centralized data structure, email marketing providers today are moving towards becoming an "integrated campaign execution stack." Biegel's message to ESP's is that if you only provide email, you'll be left behind. When selecting an email marketing vendor, he recommends that marketers look for a provider who offers email in conjunction with social, mobile, e-commerce and analytics integration, services, and an international presence.
Will Social Media Kill Email? Absolutely Not.
Email marketing is still the most powerful way to reach consumers. When asked if social media is going to kill email, Biegel stressed that social media is a partner to email. It's not going to stand alone or replace it. Interestingly, he pointed out that of the $1.2 billion projected for social media spend in 2009, $700 million of that figure is display advertising and $200 million of it is applications. Should that really be categorized as social media spending or is that display and mobile? This drives home how pervasive social media is and how it touches multiple departments and marketing channels. As the wild social frontier continues to evolve, email marketers can rest easy knowing that the channel still remains the backbone of business critical communications.


text:
Antitrust bill won't change much in Colorado
A measure that would lift the federal antitrust exemption for the health care industry won't affect the working of the health care system in Grand Junction, U.S. Rep. John Salazar,…
Want to read more?
This article and other exclusive local content now require a subscription. (Learn More)

subset: commoncrawl


text:
'The Racial Ethnic Torch'
Fall 2013
In this issue, you will meet Native American leaders who are transforming the church even as they are themselves being transformed. You will learn about significant achievements by racial ethnic congregations and interest groups, exciting new additions to our ministry staff, and upcoming events. Read online or download here.
To subscribe to the print edition, email Alejandra Sherman.
Read past issues:
Summer 2013
Winter 2013
Fall 2012
Spring 2012
Fall 2011


text:
April 24, 2014
June 22, 2013
RICHMOND, Va. (AP) - The James River is being transformed into a classroom as students from around Virginia embark in canoes, rafts and other watercraft to learn more about the nation's Founding River.
Called the James River Expedition, it begins Saturday when students and their teachers launch their adventure from Iron Gate. Students from Hopewell, Williamsburg and Chesapeake will be on this journey, which ends June 29.
Besides the upper James, the middle and lower portions of the river will be studied by two future explorations scheduled through August. While on the James, students will test water quality, identify wildlife and hear from experts on the river's history and ecology.
This is the third year for the expedition. It is sponsored The Dominion Foundation, which is providing a $50,000 grant.
The comments sections of Newsplex.com are designed for thoughtful, intelligent conversation and debate. We want to hear from our viewers, but we only ask that you use your best judgment. E-mail is required, but will not be displayed with comment.
As a host Newsplex.com welcomes a wide spectrum of opinions. However this is a site that we host. We have a responsibility to all our readers to try to keep our comment section fair and decent. For that reason The Newsplex reserves the right to not post or to remove any comment.
If you have any ideas to improve the conversation or this section let us know. Send an e-mail to firstname.lastname@example.com.
powered by Disqus


text:
Volunteers who have worked at Winship say the greatest benefit they receive is their own sense of accomplishment and personal satisfaction. In addition, the Winship Cancer Institute recognizes our volunteers' time, talents and dedication with the following:
Volunteer Testimonials:
"A smiling face, makes a caring place. It is a rewarding experience to serve others and provide encouragement and hope."
-Linda Zimmerman, Current Winship Volunteer since 2003
"Volunteering has been a way to return all of the love and support that I received from Winship as a patient and a survivor."
-Jason Cohen, Current Winship Volunteer since 2010
"I just like to help out wherever I can and to hopefully brighten up someone's day. It's a joy to be able to share music with the patients, caregivers and staff because I can share part of myself without having to say a word."
-Richard Siegmann, Current Winship Volunteer since 2008
Patient Testimonials:
"I'm a chemo patient at Winship at Emory Midtown on Thursdays. I want you to know what a delightful person Rachel is. She perks us up when she walks around seeing what we need. When I see her I light up and she even spends a little time with us. We know she is very busy but she finds that time to put a smile on our faces. Thank you for having a angel like Rachel"
-L.R. Midtown Patient
Staff Testimonials:
"Volunteers play an integral role here by supporting and extending the efforts of our faculty and staff. All of us at Winship salute and appreciate your dedication and steadfast courage. We couldn't do our jobs if you didn't do yours so reliably."
-Dr. Brian Leyland-Jones,
"Volunteers are a vital asset to Winship. Not only for giving of their time, but that some are able to bring the patient perspective with them".
-William Gesner, Jr., Administrative Assistant, Medical Oncology & Social Services
"Thank you for all of the wonderful volunteers that have been sent to our department. They are cheerful, work hard and very quick to catch on. This is a wonderful program and I hope it opens the doors for other departments that need help!"
-Suzan Rhodes, Sr, Medical Secretary
Please specify the MovieUrl property for the location (URL) of the movie to display.


text:
SHALIMAR — A team of assessors from the Commission for Florida Law Enforcement Accreditation will arrive May 7 to examine Okaloosa County Sheriff's Office policies, procedures, management, operations and support services, Inspector Robert Norris said.
The sheriff's office, or OSCO, must comply with approximately 260 standards to maintain accredited status. Many of the standards are critical to life, health and safety.
As part of the on-site assessment, agency members and the public may offer comments to the assessment team. A copy of the standards is available by calling 651-7420.
OSCO initially earned full accreditation from the CFA in 2010.
Email email@example.com to learn more about the process or offer comments on Okaloosa's potential accreditation. Alternatively, write to CFA, P.O. Box 1489, Tallahassee, FL 32302.
Fast Facts:
●This is a voluntary process to gain or maintain accreditation, a highly prized recognition of law enforcement professional excellence.
●This year's assessment team comprises law enforcement practitioners from similar agencies.
●Assessors will review written materials, interview individuals, and visit offices and other places where compliance occurs.
●Maj. Ron Cave, of the Florida Fish & Wildlife Conservation Commission, will lead the assessing team.
●Other team members are Sgt. Rob Pace of the Leon County Sheriff's Office and Bill Nuzzi of the Altamonte Springs Police Department.
●Once assessors complete their agency review, they report to the full Florida Law Enforcement Accreditation Commission, which will decide whether the agency receives accredited status for three years.


text:
Services for Security
Protect Network Access and Assets
Address and enforce consistent security policy throughout the distributed network.
- Gather real-time information from the network, users, and devices to make proactive governance decisions. (PDF - 287 KB)
- Protect your organization from cybersecurity threats. (PDF - 465 KB)
Secure Your Transition to Cloud
Extend access policy and enforcement into the traditional and virtualized data center.
- Reduce security issues as you migrate to a cloud environment. (PDF - 2 MB)
- Learn more about Cloud Enablement Services.


text:
The Disconnect of Five Star Dining
Alone on the stage stands a violinist. It is dark, save one lone spotlight casting down upon the musician, which serves to cast them as the singular point of focus for the audience, as well as to create a subtle air of menace.
The violin in brought to the chin, the bow is raised, and Beethoven's Concerto for Violin and Orchestra in D major begins.
At this point, members of the audience will surreptitiously and unknowingly divide into several groups. Some will listen to the sum of the performance, ignoring the musician's technique or skill and base their perceptions of the evening on whether they were in a good mood, , how pleasant or unpleasant the auditorium was, how the audience responded, or whether they knew the musician from previous performances. The music, if enjoyed, will be appreciated from a very personal perspective
Some will pay careful attention to the music, ensuring the musician does the piece justice. Questions such as "Does the performer have the requisite skills to perform the piece?", "Are the performer's fingers heard as they press upon the fingerboard?", "Does their technique result in unintended noises?", and "Do they understand the piece they are playing?" are all asked and answered as the piece progresses.
And still others will remain ignorant of the music or musician, unable or unwilling to understand the history of the music, nor will they be able to appreciate the skill and talent needed to perform the Concerto. The music will be heard the same way that some people hear foreign languages – unintelligible. Their response to the music will most likely be frustration or indifference, due in large part to their inability to understand what they are listening to.
Then there are those who were unable to get tickets to the concert.
Some variation of the above is what goes through my mind every time I pick up an issue of Bon Appetit, read an article about Thomas Keller, or listen to someone talk about molecular gastronomy, nouvelle cuisine or any of the other genres of 5 star restaurants out there.
Over at Ruhlman.com, commenter Maura left the following note in response to Michael's most recent post about Molecular Gastronomy:
"The days of putting a piece of protein in a hot pan are almost over. Observent cooks will continue to incorporate tools and techniques from other professions into the cooking arena."
I'm not so sure about this. I hope it's not true. And it leaves behind millions of people who are neither insiders nor attuned to trends in cooking. It leaves behind people who barely have enough food, or don't have the resources to engage in these techniques. It leaves behind people who aren't looking for an exisential experience. To suggest that this will be the only acceptable way to cook and eat is elitist.
For now, let's leave aside the notion that "molecular gastronomy" can be defined in several ways (I see it as both a process/philosophy and separately as a 'cuisine'). Instead, let's focus on the larger question of whether 5 star restaurant culture affects the more general food culture.
Quick quiz – when in the kitchen, do you use any techniques made popular by Haute Cuisine? Do you intentionally seek to combine foods and techniques from two or more cultures in order to create a single meal? Is presentation equally important as taste?
My guess is that a handful of you answered yes to some of the above, less than a handful answered yes to all of the above, and a fair majority answered no to all of the above, with the caveat being that some of you didn't know what the heck haute cuisine was, nor that presentation is actually a big deal.
Of course my quiz was full of generalizations that disregarded the many subtleties that may have affected the way some of you cook. But my general belief is that 5 star dining affects regular everyday cooks very little, if even at all.
The reason is basic economics. Can an average person afford to acquire the tools, product and skills necessary to produce meals equivalent to those found in 5 star restaurants? Unless they have a high income, a fair amount of free time, and the resources required to take care of other responsibilities (such as cleaning the house, raising the kids), then the short answer is "no".
If these tools, products, and skills are unable to make it into the core repertoire of home cooks, then it's unlikely to have a major effect upon the larger food culture.
So then why the big deal surrounding Grant Achatz, Thomas Keller, et al? Jumping back to the violinist, those who have spent a great deal of time understanding cooking techniques and studying tastes and cuisines have found these guys to be exceptionally talented and innovative when compared to others in the restaurant industry. Their influence can and will be felt throughout the restaurant industry, especially in regard to upscale dining.
However, their effect upon the food culture as a whole will be minimal. Those of us are unable (or unwilling) to hear the violinist and the music they are playing are unlikely to be moved by it. Anyone who claims otherwise speaks primarily from hubris.


text:
Plumeria Promise
Material List
- Wilton Round Pans- 6x3, 8x2, 12x3 in.
- Wilton Square Pans- 10x2, 16x2 in.
- Wilton Tip 2
- Wilton Colors- Rose, Kelly Green, Royal Blue and Black
- Wilton White Ready-to-Use Rolled Fondant- 348 oz.
- Wilton Rolling Pin
- Wilton Roll & Cut Mat
- Wilton Leaf Cut-Outs™
- Wilton Floral Collection Flower Making Set
- Wilton Brush Set
- Wilton Easy-Glide Fondant Smoother
- Buttercream Icing
- Wilton Flower Former Set
- Flower Spikes
- 6mm Pearl beading- 2 Packages
- Wilton "Hidden" Pillars
- Plastic Dowel Rods
- Cake Boards
- Gum Paste Mix
- Meringue Powder
- Heating Core
- 20-Gauge Cloth-Covered Wire- 44 six-inch pieces
- 3/8 in. Wide Black Satin Ribbon- 6 yards
- Square Plywood Board- 21-1/2 in.
- Aluminum Foil
- Non-Toxic Pastel Chalk
- Tea Strainer
- Cornstarch
- Toothpick
Project Instructions
Step: 1
Several days in advance:
Step: 2
Make 20 plumeria flowers and 24 leaves using 1 recipe of gum paste. Make extras to allow for breakage.
Step: 3
For flowers, tint gum paste rose and roll out 1/16 in. thick.
Step: 4
For leaves, tint gum paste green with a little blue an black added; roll out 1/16 in. thick. Cut leaves using tulip leaf cutter from flower making set. Place on thin foam and score vein lines with veining tool.
Step: 5
Attach wire to back with adhesive; let dry on large flower formers dusted with cornstarch.
Step: 6
Bake and cool 1-layer 6 in. (3 in. high), 8 in. and 16 in. cakes and 2-layer 12 in. cake (bake two 2-1/2 in. layers for a 5 in. cake).
Step: 7
For bottom tier, bake and cool eight 1-layer 10 in. cakes; stack in tows on foil-wrapped plywood board to form a 20 in. wide x 4 in. high cake. Prepare cakes for stacked construction and rolled fondant.
Step: 8
Cover cakes in rolled fondant; smooth with Fondant Smoother.
Step: 9
Using buttercream, attach ribbon and pearl beading to base of each cake.
Step: 10
Pipe tip 2 scrolls and dots.
Step: 11
Place a small ball of fondant in flower spikes; insert flowers and leaves. Insert spikes in cake.


text:
Queen of the Valley Medical Center has been serving Napa Valley residents since being founded in 1958. Our staff is highly trained and is of the highest caliber – led by award-winning physicians and nurses. We are backed by cutting-edge technology and state-of-the-art facilities, which when paired with our distinguished doctors, allows us to provide the best possible medical care close to home.
Use our online physician search to find the right doctor for you.
We provide a number of classes & events, click here to see them.
1000 Trancas Street
Napa, CA 94558
Find out how we're helping our community.
Learn about the many ways to help us at Queen of the Valley.
Give the gift of time!Click here to learn more.
What could be more important in a community medical center than good prenatal care, a safe and happy delivery, a healthy infancy and immediate help in a medical crisis? With proven excellence in maternal and infant services, our community trusts Queen of the Valley to deliver the area's next generation.
From adolescence to young adulthood, parenthood to menopause and beyond, Queen of the Valley Medical Center provides high quality care along the entire spectrum of a woman's life. Board-certified physicians and certified nurse midwives offer a full range of gynecological and obstetrical care whatever the age or medical condition.
Family-Centered Maternity Care
For over 50 years, women throughout the Napa Valley have entrusted Queen of the Valley Medical Center with the lives of their new babies. From childbirth and breastfeeding classes to birth plans and labor coaching, we offer a comprehensive array of maternity services to help ensure the healthiest, safest pregnancy possible. Our caring, highly trained medical team is equipped to handle the most complicated pregnancies and works hard to create just the right birthing experience for expectant mothers and their families.
Bilingual Maternity Care
Because so many Napa residents turn to their native Spanish in stressful times, we make a special effort to hire bilingual nurses to coach all our maternity nurses in the cultural preferences of Hispanic families. This kind of sensitivity is a mark of our values and a measure of our commitment to all of the families we serve.
Prenatal Education
We offer not just one maternity class but an entire series of courses for every stage of pregnancy and early parenting, all with an emphasis on the emotional bonding that is the key to every baby's good health. We also work closely with other maternal and child care providers in the community to fill in any gaps in prenatal education and to cross refer families who have special needs. For more information, view the class and support group calendars, or call 707- 251-2050.
Queen of the Valley Medical Center is a sponsor participant in the community based Touchpoints home visiting program for every new baby in the Napa Valley. As a gift from the community, a specially trained nurse will visit you in your home before your baby is born and can provide support and home visits until your baby is 4 months old. Home visits focus on your baby's development, attachment and "falling in love" with your baby, and helping your baby to learn and grow. The home visit team is trained in child and family development, attachment, infant feeding, community resources and Dr. T. Berry Brazelton's Touchpoints Model. If you would like to participate in Welcome Every Baby, call 707-259-8190 for more information and to sign up.
Contact our Maternity Ward
Phone: 707-257-4029
Find a Physician |
Facilities |
Health News |
Physicians Only |
For Employees |
Privacy Policy


text:
"Meanwhile, in the real world, stocks took another dive (Wednesday) on the President's remarks. The Dow fell 185 points, and it is now down 674 or 5 percent since Mr. Obama's re-election. The President is playing a game of political chicken with the economy."
— Wall Street Journal editorial, "The President's Tax Math," Nov. 15
Read more of this story and more!
7-Day Subscribers have FREE access to everything on rep-am.com and our E-Edition.
CLICK HERE to register and activate your access,.
Not a subscriber?
You can purchase a single-day subscription for only $0.75 to read this and access all of our content and our E-Edition.
CLICK HERE purchase a single day subscription.
Become an electronic subscriber to the Republican-American for only $8 a month. CLICK HERE.
Follow Us
Sandy Socks wrote on Nov 17, 2012 7:03 PM:
" Anyone can tell by the tone of this newspaper's remarks that you really love telling us bad news and attributing it to Obama. You'd rather see the country fail than the president look good.
This is an unpatriotic bunch of garbage you drop on the local public. Shame on you. "
This is an unpatriotic bunch of garbage you drop on the local public. Shame on you. "


text:
Buffalo News
Local news for Buffalo, NY continually updated from thousands of sources on the web.
3 hrs ago | WIVB-TV Buffalo
Price Break on Admission at TR Inaugural Site
In observance of National Park Week, Buffalo's only National Park service facility is offering half-price admission on Saturday and next weekend.
Trending on the Topix Network
7 hrs ago | Diamonds.net
Simply Diamonds Acquires M.A. Reich & Co.
Press Release: Simply Diamonds, a division of Jay Gems in New York announced that it has acquired color stone and diamond jewelry manufacturer M.A. Reich & Co.
11 hrs ago | WBEN-AM Buffalo
One Buffalo School Plan Rejected by State, Another Halted
A plan to relaunch Bennett High School this fall has been rejected by the State Education Department.
15 hrs ago | WIVB-TV Buffalo
Buffalo's Polish history now online at UB libraries
Just in time for Easter weekend and Dyngus Day the University at Buffalo has made available a wonderful collection of photos from Buffalo's Polonia district.
15 hrs ago | WIVB-TV Buffalo
Sentencing of reputed Buffalo gang member
BUFFALO, N.Y. U.S. Attorney William Hochul announced Friday the sentencing of Marlon Johnson, Jr.,25, of Kenmore, N.Y. to 48 months in a Federal prison.
16 hrs ago | Business Journal
Job growth continues in Buffalo Niagara
The state Department of Labor reported Thursday that Buffalo picked up 3,100 jobs in the private sector in March compared to a year ago, an increase of 0.7 percent.
21 hrs ago | The Morning Call
EDM's top DJ Hardwell says the music's never gonna stop
As perhaps the current foremost purveyor of electronic dance music - voted by readers of DJ Magazine as No.
Yesterday | WIVB-TV Buffalo
Paladino would work with Bills ownership group
Paladino says he has not had any serious discussions about joining an ownership group.
Big Interest in Serving Food at Canalside
Judging by the turnout Thursday afternoon, there will be no shortage of food served during events at Buffalo's Canalside this summer.
Police investigating homicide of 16-month-old infant
The death of a 16-month-old baby girl has been ruled a homicide, and detectives are working on several leads to identify her killer.
Woman accused of robbing gas station store
Police say when they stopped a suspicious vehicle on Clinton Street in the Town of West Seneca, they found a suspected armed robber was among the passengers.
Smoke, flames near railroad tracks
There are two separate rubbish fires along rail tracks Thursday afternoon in Buffalo.
Police search for arsonist using gasoline
BUFFALO N.Y. Erie County Sheriff Timothy Howard is looking for the public's help in identifying who may be responsible for setting three fires in the area of Broadway and Two Rod Road in the Town of Alden.
Easter butter lamb gets 'pardon' at Buffalo market
Butter sculptures in the shape of a lamb are a traditional part of Easter meals among Buffalo's large Polish-American population.
Judge to sentence man for rape, murder of 13-year-old
The family of a Buffalo teen will get justice in court Thursday. A judge is sentencing 21-year-old DarShawn Morris, the man who murdered a 13-year-old girl.
If there is one thing that you can count on, it's that the Buffalo Chamber Players will find a new way to do things just a little differently, as in their next concert on Wednesday, April 23 at 7:30pm at the Buffalo Seminary on Bidwell Parkway, which will consist entirely of transcriptions and arrangements.
Just Buffalo Welcomes Poet Clark Coolidge to New Studio Series
On Friday, April 18, Just Buffalo Literary Center will present a poetry reading by Clark Coolidge, a writer who holds a singular place in American letters.
State rejects Buffalo plans for Bennett, MLK
New York State has rejected the Buffalo School District's plans to turn around Bennett High School and Martin Luther King Jr. Multicultural Institute.
Postal carrier admits throwing out mail
A former postal carrier admitted Wednesday he threw out mail that had become disorganized, rather than try to deliver it.
Attorney disbarred for stealing funds from client
A Buffalo attorney has been disbarred after admitting he stole funds from his client and used the money for his own personal use.


text:
You are already a registered user on SDB.Please enter SHIP ME promo if you have not already used it previously.
Scotch(R) Appliance Filament Tape 8916V is a blue, polypropylene backing reinforced with glass yarn filaments with a synthetic rubber resin adhesive. Scotch(R) Appliance Filament Tape 8916V provides 210 lbs./in. width tensile strength ideal for clean removal applications on a wide variety of surfaces. Adhesive is formulated for high adhesion, clean removal and stain resistance on most surfaces. "Estimated Ship Date is 1-4 Weeks".
Toll Free Phone1-877-255-3415
Hours: 8am - 5pm CST, Monday - Friday.


text:
4 Credit Card Perks That Protect Your Purchases
By Simon Zhen |
Credit cards may be called out for causing overspending and large amounts of debt, especially during the holiday and summer seasons when gift shopping and travel are at their peaks. But some complimentary credit card benefits can actually end up saving you money.
Here are four credit card perks that ...


text:
Thursday, April 24, 2014
By Paul Betit firstname.lastname@example.com
Staff Writer
Peter Perzel said he feels like he's won the lottery after buying two season tickets to Portland Pirates games.
He's referring, of course, to the fact that a labor dispute has shut down the National Hockey League, meaning that a number of the sport's top young players will be suiting up full time for American Hockey League teams like the Pirates.
"If they are going to have some NHL players coming down to play, then I lucked out," said Perzel, 41, a major in the Army who lives in Windham. "It's like me winning the lottery. All I know is I've got awesome seats on the blue line."
The lottery starts paying off for Perzel at 7 p.m. Friday. That's when the Pirates play their first home game of the season -- against the Worcester Sharks at the Androscoggin Bank Colisee in Lewiston.
Because of the lockout, the Pirates' roster will include eight players who have spent time in the NHL and likely would be called up from time to time this season if a labor agreement is reached. One of the eight -- Oliver Ekman-Larsson, a defenseman -- spent the last season and a half as an NHL regular.
The Pirates are playing a total of six home games in Lewiston because of ongoing renovations at the Cumberland County Civic Center in Portland. The team, which opened the season last Saturday with a 6-3 loss to Adirondack at Glens Falls, N.Y., will play its first game in Portland on Nov. 2
Negotiations are ongoing in the NHL labor battle, but that's just one factor driving fans to Pirates games. Some enjoy, and even prefer, the game at the AHL level compared with the NHL, and some are simply fans of the Pirates, whose parent team in the NHL is the Phoenix Coyotes.
Perzel, commander of the military processing station in Portland, is disappointed by the NHL lockout, but he's extremely happy to see the North American brand of hockey after spending the past 12 years on assignments in Germany.
"I'm a big Bruins fan, but in order to watch any kind of NHL hockey in Europe I had to be up at 2 o'clock in the morning to see it on my lousy little satellite TV," said Perzel, who grew up watching and playing hockey in Connecticut, but won't necessarily miss the NHL. "To tell you the truth, I prefer to watch this level of hockey live. The players seem hungrier."
John Massengill, a Pirates season ticket holder from Scarborough, also is a big fan of AHL hockey.
"I love the player development and watching these guys come from the junior leagues and ultimately trying to make it into the NHL," Massengill said. "The players that are here still have not lost sight of the fact that someday they want to play in the NHL.
"Even though the lockout is taking place, they're still working extremely hard to get there," he said. "The lockout is temporary. Even if it lasts the whole (season), which I think it won't, these kids are busting their humps to get to the NHL and they want to be ready for when that day comes."
To some Pirates fans, the presence of some NHL players in the lineup is just an added bonus.
"According to what I've read, there's only a few NHL guys coming through the system," said Jason Cote, 33, a season ticket holder from Portland.
It is difficult to determine just how many bona fide NHL players will start this season in the AHL. Tony Notoarianni, who covers the NHL for his website (www.toomanymenonthesite.com), has compiled a list of more than 100 players who could be playing in the NHL this season, but instead will be suiting up for an AHL team.
(Continued on page 2)


text:
Alexandria denied Lincoln (5-3, 5-1) its chance to win the region championship on Friday night, beating the Golden Bears 19-7 in a physical defensive battle.
"I'm just very pleased with our kids," Valley Cubs coach Frank Tucker said. "They had a strong will and played their hearts out. I give all the credit to the kids and the assistant coaches, who had a great gameplan."
Alexandria controls its own destiny with the win. If the Valley Cubs defeat Jacksonville (5-3, 3-3) at home next week, they win the region title. If they fall to the Golden Eagles and Lincoln beats Cleburne County (4-4, 3-3), the championship goes to Lincoln. If both Alexandria and the Golden Bears lose, tiebreakers will be needed to decide a region winner.
In a 7-6 game, Alexandria (5-3, 5-1) took control right before the half and never looked back.
After Lincoln quarterback Chance Byrd kept the ball to score from one yard out to give the Golden Bears a 7-6 lead, the Valley Cubs responded immediately.
Getting the ball with 2:54 left in the half, tailback Justice Owens gave Alexandria great field position, returning the kick 48 yards to midfield. After helping get the offense down the field, Owens' number was called again with 33 seconds left.
Quarterback Tanner Wells' pass from the 25-yard line met Owens at the pylon to give Alexandria first and goal only inches from the end zone. Wells punched it in for six on the next play.
The Valley Cubs and Lincoln competed in as physical and defensive a second half as they come.
Lincoln's defense started things on the right foot, forcing Alexandria to punt after losing yardage on three consecutive plays. But its offense was never able to take advantage of the opportunities given.
"We have been on such a roll offensively," Golden Bears coach Ryan Herring said. "I have to look at film. I think they just studied and prepared for us and had a great plan."
After Lincoln turned the ball over on downs on the 41, Alexandria scored what would be the dagger to Lincoln's chest.
"So many times on third-down plays or fourth-down plays, they came up with the play," Tucker said, enthused. "I was very pleased with our defense in crucial situations."
After four different players carried the ball for the Valley Cubs going down the field, Wells threw his first pass of the drive, hitting Owens for a 25-yard touchdown to take a 19-7 lead.
"It brings a double threat," Wells said about Owens returning from an injury. "He's going to run the ball hard and he's going to go out for a pass and catch it. I think he's back to 100 percent, for sure."
Only recording three first downs in the second half, including one on a penalty, Lincoln's hopes deflated as Alexandria continued to run the clock out.
"I knew when we got that lead that they looked down," Wells said. "We just kept running the clock out."
The victory that keeps the Valley Cubs in the chase for the region championship also came in new black jerseys.
"They're going to be part of our regular uniforms—it's not a one-time thing," Tucker said. "We just happened to order them and decided we'd wait until this week to wear them. It's not that big a deal. We just decided to order some new jerseys and waited a while to wear them.
Lincoln tailback Tykey Sillmon, who suffered a high ankle sprain several weeks ago, saw limited action, carrying the ball five times for 10 yards. The Golden Bears were led on the ground by freshman Zay Caldwell, who finished the night with 14 rushes for 35 yards. Byrd competed 7 of 11 passes for 33 yards and a rushing score.
Owens finished with 33 rushes for 89 yards and a touchdown for Alexandria. He added two receptions for 49 yards and a score. Well completed 4 of 7 passes for 99 yards and a touchdown, adding a rushing TD, as well.


text:
Accepted Offer
Positive Experience
Average Interview
I applied online and the process took 4+ weeks - interviewed at Southwest Airlines in March 2010.
Interview Details applied online about 2 weeks later received an email saying respond within 48 hours for a telephone interview. After passing telephone interview you are then set up with a face to face interview, was offered job on the spot pending background and drug test. First day you are flown down to Dallas for 2 days to learn culture of southwest and orientation plus, ID pictures are taken. Fun process you will be very excited! I was at least!
Interview Question – Why do you want to work for southwest Airlines View Answer
Negotiation Details – No negotiation Reservations is apart of the IAM union your raises are negotiated already
Accepted Offer
Negative Experience
Difficult Interview
I applied online and the process took 2 months - interviewed at Southwest Airlines in April 2010.
Interview Details You have a phone interview first. Then a week later you are called to schedule an in person interview. If you do well, you are scheduled for a drug test and background test, in a few weeks.
Interview Question – Why you want to work for Southwest. View Answer
Negotiation Details – Salary was non negotiable
Accepted Offer
Positive Experience
Average Interview
I applied online and the process took 4+ weeks - interviewed at Southwest Airlines in December 2011.
Interview Details Applied online. Got an email inviting me for a phone interview. Did the phone interview. Got an email for a face to face interview. Did that and got hired.
Interview Question – Tell me about a time you turned an angry customer around. Answer Question
No Offer
Negative Experience
Very Easy Interview
The process took 2 days - interviewed at Southwest Airlines in March 2010.
Interview Details I received a call to set up a call for a phone interview. The recruiter called 15 minutes late, obviously had not read my resume and I could hear her drinking a beverage/chewing gum. During the call, I was asked if I had read the job description. After stating I had, the woman then read it to me and asked me to state it in my own words. I found this to be very poor in that as I had stated I had - asking me to state my understanding would be a way of ascertaining if I had a clear understanding. She then asked if I would fit in the uniform and yelled at me for not having the exact dates on my resume (like 1/1/2010). Not surprisingly, I received a rejection letter. What was surprising was that it contained 8 grammar errors, 2 different types of font and 3 sizes of font. SW used to have a great reputation - how it can last with this recruiting team is beyond me. Maybe because they hire only people who are grateful to drink the kool-aid?
Interview Question – Why do you think you would be a good fit if you don't have any experience? View Answer
No Offer
Positive Experience
Easy Interview
I applied online and the process took 2 weeks - interviewed at Southwest Airlines in February 2010.
Interview Details Applied on line and heard back in a few days and was given a very friendly and easy phone interview, then offered a face-to-face. Got to my interview 30 minutes early and still had to wait for an hour. Everyone was very friendly and nice, but the office was very dated and all the cubicles were packed together in tight rows. The interviewers were very friendly. I did some research before I went and learned that they receive over 200K resumes yearly and hire 1% of those. Two weeks later I got a denial email which again was very courteous. They are obviously very aware that everyone is a potential customer and try not to upset anyone. Casual and warm environment.
Interview Question – What did you do to prepare for this interview? View Answer
Would you like us to review something? Please describe the problem with this {0} and we will look into it.
Your feedback has been sent to the team, and we'll look into it.
Sorry, but your feedback didn't make it to the team. Your input is valuable to us – would you mind trying again?
The difficulty rating is the average interview difficulty rating across all interview candidates.
The interview experience is the percentage of all interview candidates who said that their interview experience was positive, neutral or negative.
Your response will be removed from the review – this cannot be undone.
Copyright © 2008–2014, Glassdoor. All Rights Reserved. Your use of this service is subject to our Terms of Use and Privacy & Cookies Policy. Glassdoor ® is a registered trademark of Glassdoor, Inc.
Simply post an anonymous review for a recent interview experience or current/former employer. Your post is anonymous – and if you're worried someone will be able to identify your review, you can even post without telling us your job title and location. Learn More.
No thanks – I'll just look around
We do not post on Facebook
We do not post on Facebook


text:
George Diaz| Orlando Sentinel Sports Columnist
7:39 AM EST, December 10, 2012
There are things that went plop in night other than Manny Pacquiao in Las Vegas late Saturday.
Like the most-anticipated fight in boxing history in decades.
Pacquiao-Mayweather is dead.
Stick a fork in it.
It was killed by the usual suspects in boxing _ ego, money and lack of adult supervision.
Professional boxing _ a sport which professes to employ the toughest hombres on the planet _ sure has a curious way of allowing top fighters to pick and chose who they want to tussle with, and when. Without any central governing body, any boxer can duck another.
And that's what went down with Floyd Mayweather Jr. and Manny Pacquiao.
This is mostly on Mayweather, whose list of demands have included a greater share of the revenue and silly demands for drug testing. I don't think Pacquiao skates on this either in terms of ducking and dodging, but Chicken Mayweather sure certainly bear the brunt of the blame.
And in doing so, they've hosed millions of boxing fans who wanted to see what promised to be an epic battle between two of the top pound-per-pound boxers in the world and the richest fight in boxing history. How does a $200 million purse sound?
Now, all it would be is a fight between two aging fighters, including Pacquiao (33), who got tagged with a second left in the sixth round by Juan Manuel Marquez Saturday night, thereby destroying much of the market value.
"The world wants to see these two guys fight again more than it wants to see Mayweather, fighting in his style," promoter Bob Arum said of Mayweather. "I can't predict that fight's dead forever, but I can tell you right now nobody's talking about Mayweather."
I suspect Mayweather got what he wanted by ducking Pacquiao _ a clear path to an undefeated record.
Too bad buddy, there will always be an asterisk next to you name.
A cowardly one.
Ain't that a hoot in a sport where testosterone usually rules.
George Diaz can be reached at email@example.com. Follow him on Twitter @georgediaz


text:
Get in touch with your inner gunslinger! Feel the history as your wrap your hands around the grips of this is a faithful non-firing replica of the M1873 Fast Draw Six Shooter.
Historically accurate in detail and heft, Collector's Armory has been providing collectors, history buffs, movie producers and re-enactors with historically significant, high quality replicas just like this one for 40 years.
Squeeze off the details:
Bring the history back with this incredible replica. Order ONLINE Today!
Please Note: This item is shipped directly from the factory. To see the expected shipping date, please add it to your Shopping Cart. Sorry, no express shipping available. We are unable to ship factory direct items to Alaska, Hawaii, Canada, Puerto Rico or APO or FPO addresses.
Collector's Armory 1873 WesternFastdraw Blued Replica
You qualify for a free gift. It will be added to your cart automatically.
Shop Similar Items
to find something that we have now or that can be backordered.
If you would like to be notified when we have this item available for sale, click
and enter your email address to receive an email notification.


text:
All new Employees are required to complete this section of New Employee Orientation their first day of work.
All new employees need to complete the following benefits orientation process, based on the eligibility of benefits for their position. There is a 30 day deadline from the date of hire to make benefit elections as a new employee.
All Clemson University Employees are required to complete this course annually.
This course can be taken on a scheduled date by the CU Fire Department or it can be taken online at your convenience. Please see options below:
Once you complete this course, we will update your training records to indicate that you have completed this course requirement. You must acknowledge that you have viewed training during Step 6 of Orientation.
Please select one of the following:
Special thanks to University Facilities Campus Planning, The Strom Thurmond Institute, and Dr. Jerry Reel, University Historian, for their assistance in developing this presentation.
Thank you for participating in our online New Employee Orientation. We hope that this orientation has been informative and helpful.
To complete the session, please be sure to do the following:


text:
Two weeks after the kidnapping of a 5-year-old right out of her classroom at Bryant Elementary School, police have new information on a teenage girl who they consider a person of interest.
The lead was developed over the weekend from the victim herself. "I credit this 5-year-old with being a real trooper," said Captain John Darby of the Special Victims Unit. "This young girl, when asked her name provided the name of "China." Special victims investigators took the little girl back to the neighborhood Friday night and Saturday. She lead them to the 6200 block of Larchwood Street, right around the corner from the school.
Police believe she may have been held in a house somewhere nearby. "Their path took them well into the 6200 block of Larchwood Street almost to 63rd. Street. At that point the child could not go any further," Capt. Darby explained. "Somebody in this area knows," State Sen. Anthony Williams said. He's a man on a mission. He wants to help police find out who kidnapped the five year old girl and put those people behind bars as quickly as possible. "Somebody in this area not only saw, but participated beyond the people who were involved, that's what my gut is telling me," he said. "Some people close to the situation." Sen. Williams helped get the reward for the kidnappers raised to $80,000, a good chunk of the reward money came from Williams, who lives in the very same neighborhood where police believe the kidnappers took the little girl after she was abducted.
Williams thinks the break in the two week old case will come right from this community. They have a name, some set of facts, some information that will crack this thing for us," Williams added. As Williams presses the community for answers leading to some arrests, sources tell FOX 29 surveillance cameras at a local auto repair garage at 61st and Larchwood captured the female abductor and the 5-year-old walking down 61st towards Larchwood moments after the abduction. Where she went next could be the key to cracking the case. "We're gonna keep pressing, we're gonna keep pushing because nobody deserves this, particularly an innocent beautiful little girl like this," Deputy Police Commissioner Richard Ross said. The person of interest, named "China," is 14-17 years old and is described as a light skinned African American female with a thin build and long black straight hair.
Anyone with information should call the Special Victims Unit or the Citizens Crime Commission at 215-546-TIPS.
Police in Camden County are asking drivers to be alert after two carjackings since this weekend along one city street.
KMSP-TV11358 Viking DriveEden Prairie, MN 55344
Phone: (952) 944-9999Fax: (952) 942-0455


text:
Along with all of his basketball skills, Orlando Magic draft pick Victor Oladipo is quite a singer too.
After the former Indiana star was taken with the second pick, Oladipo sang a few verses from John Legend's "Maybach Curtains" on NBA TV but it's not the first time that he's performed for a big audience.
As a freshman in Bloomington, Oladipo performed an Usher song in the 'Spirit of Indiana Showcase' and we found video of it.
I'm thinking he might need to perform some double-duty with the Orlando Magic this year by singing the National Anthem before a game or even better, saving us from awful halftime shows with a concert of his own.
We do know one thing, Oladipo is multi-talented.
Brant can be reached at firstname.lastname@example.com. Follow Brant on Twitter @brantparsons


text:
Phone: (858) 279-8227
Toll-Free: (888) 825-3636
Fax: (858) 576-6564
Email: email@example.com
Live Chat: Chat Now
American Council on Exercise4851 Paramount DriveSan Diego, California 92123
Study materials for the ACE Personal Trainer Certification come in multiple options. You can either purchase one of our bundles, which feature a variety of different study aids to help you prepare for the study exam, or you can purchase the study materials individually. Each of our bundles includes an exam voucher, and ultimately offer the best value for those new to the industry or fitness professionals who do not already hold an NCCA-accredited Personal Trainer Certification from another organization. As an added bonus, any time you buy a bundle, you get free shipping on your order. Learn More ▶
Our Standard bundle includes a core set of study materials, an exam voucher, access to experts in our ACE Resource Center, our 12-week guided email series, one online practice test and an exam review. We recommend this option for candidates who have significant education or experience in the field, or those who do not need visual aids or a guided study path.
In addition to everything included in our Standard bundle, the Premium option features ACE Academy Elite, our interactive video-led study experience. The online platform divides all of your learning material into convenient lessons that incorporate interactive presentations led by ACE professionals, custom progress tracking, lesson quizzes, two practice tests and an exam review. We created ACE Academy Elite for candidates who want the full online university experience and those who perform best in a structured learning environment. And so far, the results are astounding. We've found that 87 percent of students who follow the entire ACE Academy Elite lesson plan pass the exam on their first attempt.
Our ultimate ACE Personal Trainer Certification bundle, the Premium Plus option takes all the perks from our Premium package and adds a few bonuses including our Fitness Math course, a prepaid exam retake voucher and free shipping. You'll also be able to track your study progress and get deeper insight into topics with ACE Academy Elite, our interactive, video-led study experience. Access to ACE Academy Elite for iPad, a new app that lets candidates utilize the guide from their mobile device, is also included. A payment plan option for candidates who want to pay in installments is available.
Free for a limited time only, get the ultimate study experience on your iPad. Access our ACE Personal Trainer Manual, the Essentials of Exercise Science text and our step-by-step, video-led ACE Academy Elite in a convenient, portable format.
If you already hold a current personal trainer certification from another organization or if you have a background in anatomy, kinesiology and physiology, you can elect to take the exam without purchasing any of the study materials. Find out more about the exam and our eligibility requirements by clicking below. Learn More ▶
Our team of experts is available Monday-Friday, 5 a.m. to 6 p.m. (PST) to help you choose a study bundle or answer any of your questions about the ACE Personal Trainer Certification. Contact us by phone at (888) 825-3636, email or live chat. Check Out Our FAQs ▶
Our set of core materials valued at $110 includes the ACE Personal Trainer Manual (4th edition), ACE's Essentials of Exercise Science for Fitness Professionals and two DVDs (ACE's Practical Guide to Exercise Coaching and ACE's Essentials of Applied Anatomy & Kinesiology). The ACE Personal Trainer Manual is the core textbook you'll need to prepare for the exam, and the Essentials of Exercise Science text covers essential anatomy and kinesiology.
Purchase a Computer-Based Testing (CBT) exam registration voucher valued at $400 with your study materials so you have everything you need to prepare and sit for the ACE Certification Exam. Good for 6 months from purchase date, simply follow the instructions to redeem and schedule an exam at a testing center near you.
Exam vouchers are non-refundable and non-transferable. The voucher is electronic (nothing will be mailed to you).
The Retest Exam Voucher valued at $200 can be redeemed for a second sitting of a Computer-Based Testing (CBT) exam. This is helpful for students who do not pass the ACE Personal Trainer Exam on their first try. If included in your bundle, the voucher will appear in your account in the event you receive a failed exam score. Simply follow the instructions to redeem and schedule another exam at a testing center near you.
An essential blueprint for the exam, the online exam review will help you understand how the actual test will be laid out, how many questions will be asked about each performance domain by topic, and how your score will be determined.
Known as a great on-the-go study tool, you can use this spiral-bound deck of flashcards as a valuable and creative way to study for the exam. Valued at $35, the set makes it easy to have a study buddy or loved one quiz you for added learning.
Use this workbook as you read through the core ACE Personal Trainer Manual (4th edition). Valued at $30, it offers chapter-by-chapter questions to test your comprehension and reinforce key concepts. Get the most out of this study guide by referring to it as you go through each chapter. Exercises include multiple-choice questions, matching and diagram labeling.
A highly-popular study tool, our practice tests simulate the actual ACE Personal Trainer Certification Exam. The online tests include 60 multiple-choice questions and detailed reports with immediate, crucial feedback on your performance, including references to specific areas within the manual to focus on. You should plan on taking these practice tests two weeks prior to sitting for the exam.
Get the ultimate exam prep for your ACE Personal Trainer certification exam to boost your confidence at test time and help clients in the field later on. This online course valued at $60 reviews critical math skills and formulae used to determine body composition goals, target heart rate, energy expenditure, and food composition through nutrition label analysis. Master the math without a calculator!
If you can't find the answer to a question you run across during your studies, don't worry. Contact the ACE Resource Center for help or to assist in planning your exam prep strategy via e-mail at firstname.lastname@example.com, on Live Chat or by phone at 1-888-825-3636 ext 796 Monday-Friday, 7 a.m. to 6 p.m. (PST).
Stay on track while you study for the ACE Personal Trainer Exam with guidance from our fitness experts and convenient weekly communication that lead you through the ACE Personal Trainer Manual (4th edition).
ACE Academy Elite is our new, interactive study guide designed to help personal trainer candidates study more efficiently and learn more effectively. With video-led lectures, assigned readings, lesson quizzes and a 2-hour exam review, you'll get the ultimate learning experience. So far, we've found people who use ACE Academy Elite while they study have astounding results. About 87 percent of them pass the exam on their first attempt.
Learn More ▶
Our self-paced study system for the ACE Personal Trainer Certification Exam valued at $240 includes 12 weekly guided e-mails with reading assignments, a practice test, our 2-hour exam review and access to fitness experts within the ACE Resource Center.
A collection of 17 videos that feature ACE-certified professionals reviewing assessments and program design information as it appears in the ACE Personal Trainer Manual (4th edition).
Individualized self-paced study track that allows users to check reading, video and quiz assignments off as they go.
This bundle includes free Fedex shipping within the lower 48 U.S. states valued at $30. Standard shipping charges will apply to residents of Hawaii, Alaska, any U.S. territories or countries outside of the continental U.S.
When you choose our Premium Plus bundle, you have the option to divide the total cost into four monthly payments of $199.75. No interest or finance charges will apply, and you'll get all the materials shipped to your house after the first payment is processed.
Enhance your learning experience by incorporating the latest technology into your study plan. Customize note taking by typing comments as you read, utilize tappable glossary definitions, and get a closer look with tap-and-expand graphics. ACE Academy Elite for iPad automatically syncs with your desktop version so you can track your progress from multiple devices. Take advantage of the ultimate learning experience by accessing video lectures and digital versions of our texts at your fingertips.
Compatible with Apple iPad2 or above, iPad Air or iPad Mini with iOS 7 or higher.


text:
Multifandom blog. Tolkien is my lord and master. I love cardcaptor sakura and there is nothing you can do to stop this love. Now, some statistics about my blog :
80% LOTR/The Hobbit
8% GOT/TWD/Vikings
8% Anime
4% Random stuff
* I always tag my posts (in case you don't want to see some of this stuff on your dash).


text:
Arcadie for iPhone
Product Details
Using touch screen devices can be great for playing some games but when you're playing retro arcade games nothing beats a joystick and actual buttons. The Arcadie for iPhone is a desktop arcade cabinet that's designed for the iPhone and iPod Touch. It looks just like an actual arcade cabinet, complete with cabinet artwork and true arcade screen size. A number of different games from the app store are compatible with the device, which capture the feel of the arcade as you use the 8 way joystick along with dual action buttons to aim for a high score and get your name on the leaderboard. Making use of innovative technology, the Arcadie doesn't require any batteries, Bluetooth or Wi-Fi configuration, simply slot your iPhone in the back and you'll be ready to mash those buttons. Compatible games from the app store include:
- Arcadie Blasteroids
- Arcadie Alien Invaders
- Arcadie Defender
- Arcadie CLASSICS - Ping
- Arcadie CLASSICS - Stacker
- Arcadie CLASSICS - Invaders
- Mini arcade gaming cabinet
- Compatible with the iPhone or iPod Touch
- 8 way joystick and dual action buttons
- Arcade requires no batteries, Bluetooth or Wi-Fi configuration
- Device slots in the back
Delivery & Returns
How long will it take to arrive?
Please check the stock availability notice on your item when placing your order. This item is: Sold out
Please remember to add postal time (2-3 working days) to obtain a complete estimate of delivery to your door.
How will I know it has been sent?
You will receive an email to confirm when your item has been sent.
You can also check the status of your order and individual items by accessing My Account details and following the prompts.
Please allow 10 working days from dispatch of your order before notifying us of any late deliveries.
It may be advisable to check with your neighbours to see if a parcel has been left with them, check any outhouses you might have where it may be left if it cannot fit through your letterbox and contact your local sorting office to see if the item has been returned to the depot as undelivered and awaiting collection.
If I'm not completely happy with my item?
Please see our returns policy.
Arcadie for Iphone
This Arcadie for iPhone looks nice and well built. I popped on the rubber feet supplied to stop it slipping and grabbed my phone. The apps were easy to find and when playing them I was amazed at how responsive the controls are. It looks good, feels sturdy and a great price for a great toy. The only downside I have found is that I can only find 3 games on iTunes. Overall I'd rate this 5 Stars and a must for all arcade machine lovers out there.


text:
Cyber-attacks are becoming more sophisticated every year. These sophisticated attacks – which include advanced persistent threats, or APTs – are bypassing traditional defences. At the same time, IT resources are moving outside the firewall and enterprises are distributing their applications and data across multiple devices.
With these sophisticated attacks becoming more severe, more frequent and more costly, simply protecting an organization's perimeter is not enough.
Access this comprehensive white paper to discover how you can combat these attacks using four proactive steps that you can – and should – take now to help keep your organization safe.
About TechTarget:
TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines
All Rights Reserved, Copyright 2000 - 2014, TechTarget | Read our Privacy Statement