It's the little things that make up the big things. Here's a list of ten traits of some of the movers and shakers in the world today (and from the past).
Health is make-or-break. If you have it, your life will take on meaning like you couldn't otherwise know; but if you don't have it, you will only accomplish a comparatively small percentage of what you otherwise would be able to. Like a dedicated runner who sees the need to count calories, log miles, and track their monthly progress when it comes to hitting the pavement, a good leader has to stay on top of their health to unlock those higher abilities to make good business decisions and wise choices. It all starts with managing your health.
The greatest leaders have always known how to make time for themselves. They went home after work and enjoyed time with their families. They understood priorities being properly managed. They perfected the art of relaxation and were thus able to push forward much harder, despite their imperfections and vices. If you are constantly running out of steam, you won't be able to build a solid, long-lasting business.
Social Media: Should Your Business Take It Seriously?
Isn't Twitter a waste of time? Isn't Facebook for the kids?
It's true that Twitter and Facebook started out with very 'non-business' objectives. The founder of Twitter actually did invent it so you could tell everyone you were going to the shop to get some milk; and anyone who has seen the movie The Social Network knows about the very lowbrow origins of Facebook.
Other social media platforms include LinkedIn, Google+, YouTube, Pinterest, Instagram, Snapchat, Foursquare, Quora, Tumblr, Vine, Flickr and MySpace, among others.
In recent years savvy marketers and business owners have worked out how to use social media VERY effectively for communicating with the market place, in a new way.
Traditional marketing, like advertising, is a monologue. A one-way conversation, coming from the advertiser. There's no interaction in a TV or newspaper ad.
Starting a business can be an exciting part of your life. From business planning, execution, to actual operation. But one day it will come to an end - you will need to retire and appoint someone to take the business, or close it down for good.
Understanding your customers is one of the major ingredients of a successful business. Business owners who truly know their customers and what they want are bound to flourish in whatever venture they undertake.
That is why, before starting a business, you need to know who your target market is and what they want. This needs to be included in your business planning and business strategy.
As an experienced business advisor in Auckland, here are some tips to help you achieve this.
Most of us want to be rich - to buy the things that we want, to travel to different places, to perhaps build our own business and more. But for most getting rich is not that easy. Even though you work hard every day, the money you earn is still not enough to buy and do all the things that you want.
One of the reasons for this is due to our poor money habits.
One of the main reasons for starting a business is to make money. But what if your business is not what you dreamed it would be? What if it is not earning enough? What if you have tried all kinds of marketing and sales strategies but your sales continue to drop and you are left with a negative cash flow?
As business advisors and chartered accountants in Auckland, we've seen many small and medium businesses struggle to increase their profit and business value. When this happens we assist them to get back on their feet and help them create a business strategy to improve their sales and performance.