Boost profitability and brand performance.
Driven by the global Chief Marketing Officer, this multi-year project (1998-present) continues to thrive.
Over 800 cross-functional managers have been trained to date resulting in an increase in global networking, best practice sharing, and “top of mind awareness” of profitability levers.
"One of the best training programs we have experienced. We found it valuable, thought provoking and importantly it gave us many insights and learnings to take back to our day-to-day activities"