(PRESS RELEASE) -- Stryking Entertainment GmbH is excited to announce that it has signed Ballon d'Or winner and former FIFA World Footballer of the Year, Mr Luís Figo, as brand ambassador for their platform, Football-Stars. Luís Figo will support Stryking with his football business network and actively engage with Football-Stars' users in in-game challenges and other activities.
Dirk Weyel, Founder and CEO of Stryking, stated that Figo's endorsement marks a significant milestone in Football-Stars growth in popularity. "The partnership with Luís Figo is a great achievement and an equally great incentive for us to take the next steps with full energy. We have invested a lot in the development of Football-Stars in recent years and will now introduce our own STRYKZ crypto token to create a decentralized and user-centric fan platform," said Weyel. "The enormous potential in the fantasy sports segment can be clearly seen in the North American market, where 20% of the population regularly play fantasy sports. With Luís Figo we have gained a competent supporter and an active consultant with whom we want to propel the growth of Football-Stars worldwide."
Luís Figo, Ballon d'Or winner and UEFA ambassador, will support Stryking in their efforts to promote Football-Stars and find more partners to cooperate with in the football industry. With his extended network Figo's role as a brand ambassador is decisive for the further development and the international roll-out of Football-Stars.
"When I heard about Football-Stars for the first time, I immediately liked the idea. Football becomes more and more data driven with detailed statistics about all aspects of the game – this is what Stryking's platform utilizes to create a compelling fan experience. I am happy to support the experienced team at Stryking and spread the word about their platform that allows fans to engage with the teams and players they are backing. With the upcoming Token Sale Event, Stryking will scale tremendously, and I am excited to be part of this journey," said Figo.
Figo's endorsement is the second major announcement which Stryking has made in 2018. In January, the company announced plans to introduce their own cryptocurrency – the Ethereum-based utility token STRYKZ. Users will be rewarded STRYKZ by contributing to the overall in-game experience and growth of Football-Stars, and they can use the tokens to experience special functionalities or unlock features such as exclusive access to the platform's VIP club.
Luís Figo will furthermore support Stryking's upcoming Token Sale Event with his experience and his connections in the football industry. While the private pre-sale with special conditions for early contributors has already started, the official STRYKZ Token Sale Event will take place within the next months. To learn more about the STRYKZ token sale and to read the whitepaper, please visit the website.
The partnership between Luís Figo and Stryking was initiated by Heissam Hartmann, Stryking's business advisor and Founder of Passiontainment. "I am happy that I could bring Stryking and Luís Figo together. It is always exciting connecting influencers and startups that share the same passion, so they can create new ventures both sides believe in," said Hartmann.