True elegance is all about looking confident and effortless. It involves harnessing the right foundation and technique in order to radiate an understated, natural beauty. Find your perfect match in the Foundation Wardrobe.
"Makeup should enhance, not hide"
With ultra-fine textures adapted to all skin types, Armani’s light to full coverage foundations are designed to look ultra-natural and highlight each and every skin’s natural beauty.
"I always say if a woman has 10 minutes for makeup she should spend 8 minutes on skincare and foundation. No makeup can look good with a bad base – skin is everything"
Always keep in mind that your foundation will only look as good as the skin underneath it. Start by cleansing to gently sweep away any dead skin cells that can dull your natural radiance. Next, plump your skin for a long-lasting, smooth coverage with Maestro UV Make-Up Primer. With a deep SPF protection and ultra-smooth formula, not only will your skin be defended against the sun’s harmful rays and pollution, it will also act as the perfect velvety backdrop for your makeup.
"Wear moisturizer and SPF from an early age. It truly is the most important thing"
If your skin is on the drier side and you’re looking for a soft satin finish, reach for Luminous Silk foundation. This feather-light formula glides on seamlessly for improved texture, blurring imperfections for instantly glowing skin.
Non-stop day? My Armani To Go Cushion for perfection on-the-go is the foundation for you. If you refuse to compromise on luxury beauty in the face of a busy day, always keep some expertise in your bag.
Power Fabric is a long-lasting liquid foundation that teams full coverage with a matte, lightweight second skin finish. There is nothing more important than long-lasting effects when it comes to comfort & ease of use. Infused with SPF 25, Power Fabric will give you a lightweight, second-skin finish protecting your complexion all day.
If you’re seeking a sheer foundation, so light you could be wearing no make-up at all, find your complexion companion in Face Fabric. This velvet-matte, lightweight foundation will ensure that ‘barely there’ feel and peachy soft skin effect ideal for young skin, blurring imperfections and pores.
If your skin is combination or oily, the velvety, matte finish of Maestro Fusion foundation will keep unwanted shine at bay – allowing only your real beauty to shine through with its invisible face lift effect.
Luminosity, anti-aging properties and a glowy finish; who could ask for more? Designer Lift’s long-lasting formula makes it your best ally from dawn to dusk with no touch-ups needed.
Less is always more with any of Giorgio Armani Foundations. Start with a small amount and build it up gradually to achieve your desired coverage. Apply your foundation from the centre of your face, working your way outwards and softly blending into your skin.
To harness the transformative power of foundation, it is essential that you also use the correct foundation brushes ideal for liquid foundation. Giorgio Armani's Iconic Blender Brush ensures an even and precise application, thanks to its slightly tapered shape and high quality hair.
Get your most luminous look with an easy-to-apply liquid highlighter. Part of the iconic "Armani Glow," this weightless, organza-inspired formula comes in an extensive range of colors to match each woman's unique tone.
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