Are you a graphic designer with video editing skills who loves combining your creativity and artistic talent with the mastery of technologies to create high performing creatives and videos? Looking for that incredible, Graphic Designer with advertising and/or marketing experience to own majority of the graphic designing and brand communication strategy for a line of business - Moody’s Analytics Learning Solutions. You will be in charge of designing graphics and videos to enhance website traffic, create product brochures, catalogs, social media creatives and presentations amongst other design work.
You will use your experience and expertise as a Creative Designer to support various strategic marketing initiatives by developing effective and highly compelling content for marketing purposes. This requires both B2C and B2B graphic design experience.
Your work will impact many partners, will be highly visible across various audience segments and represents the "voice" of our business, helping to shape our corporate identity and reputation, hence you must consistently meet or exceed a high standard of excellence.
Design for various types of projects including brand identity (brands visual strategies, multiple types of collateral, advertising (traditional, online, outdoor, etc.) and more.
Create strong and effective design communications within our branding guidelines, while working closely with the creative team on integrated campaigns to ensure design integrity and consistency throughout all communications.
Facilitate the entire video-making process from ideation to distribution and everything in between.
Create videos to tell stories across multiple platforms and for various target audience.
Build, protect and manage digital content; including the production of optimized graphics and HTML5 animations, gifs across a variety of consumer-facing digital channels including social media, email marketing and website. This includes verifying and approving any external vendor or partnering material to match the visual guidelines of our brand.
Ensure all content meets rigorous SEO guidelines (alt tags) through disciplined workflow and regular site audits.
Create UI designs based on market analysis, internal and customer feedback and usability findings for the website or mobile platforms.
Work directly with business stakeholders, managers, writers, other designers, developers, and sponsored partnerships to coordinate designs execution to spec and on time.
Support ad-hoc marketing design requests across various channels.