Mixpanel allows you to track the actions users take on your website so you can optimize your marketing strategy and boost your conversion and retention rates. Using CallRail’s integration with Mixpanel, you can track your phone call, text message, and form submission data in Mixpanel to understand how your website drives call, text, and form interactions.
Your Mixpanel token, available in the Projects Settings section of your Mixpanel account drop-down.
CallRail’s integration with Mixpanel is company-dependent in your account. Follow the instructions below for each company you’d like to integrate with Mixpanel.
Choose the company you’d like to integrate with Mixpanel.
Choose Mixpanel from the list of available integrations.
Enter your Mixpanel token. You can find this in the Project Settings section of your Mixpanel account.
Your phone calls, text messages, and form submissions will appear at the bottom of the data table for the project you’re working on within Mixpanel.
Disabling a company's Mixpanel integration will prevent your call data from reporting to your Mixpanel account. We'll keep your integration credentials saved in case you'd like to re-activate your integration in the future.
Choose Mixpanel from the list of integrations.