The Towers family have been farming dairy cows at Brades Farm in the beautiful Lune Valley in Lancashire since 1960. Their hard work ensures that the welfare of their cows is put at the forefront of everything they do and all their milk is fully traceable and environmentally sustainable.
Their Jersey/Holstein milk has a higher protein and fat content than regular whole milk and is not homogenised which makes it ideal for coffee making; it retains all it’s good qualities and improves texture and taste.
We worked with Joe Towers and his family on developing the brand identity, responsive website and packaging, in addition to preparing marketing and PR for the launch of their delicious premium barista milk.
With the launch at London Coffee Festival, in collaboration with one of London’s leading dairy suppliers Allan Reeder, being such a huge success Brades Farm then produced a range of creams aimed at professional chefs.
Winner of Innovators of the Year at the British Farming Awards 2017.