> denoting or relating to products, services, or interests that appeal to a small, specialised section of the population.
By choosing a niche, you become an 'expert' in your field and can provide specific, problem-solving, solutions for your clients that are clear and concise.
Having achieved expert status in one industry or service, can also help to expand into other niches in the future.
The best time to choose your niche is from the beginning.
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