Getting updated always by subscribing to your industry RSS news feeds has a variety of benefits, some of which you may not even be aware of. Staying abreast of what is going on in the world makes you a more informed citizen, and can even be a difference maker when it comes to your business. For those who do not know what RSS feeds are, they are feeds that aggregate content from around the web that you may be interested in based on your preferences. All you have to do to add a site to your RSS feed is find a site that you like and incorporate it. From then on, every time you pull your feed up, all the latest headlines will appear ready to go. But how can it make you a more informed citizen, and how can it help you in your online business?
For starters, look at the “more informed citizen” claim. When you find something of interest online, it usually will link to a variety of other factors that may be of interest. Take “end of the world predictions,” for instance. If you heard something about the recent May 21 judgment day prediction on your RSS feed and were concerned about it, then you might read a story in which other end of the world predictions have been made, one by the same individual, who predicted this latest event. Since the Internet operates so that content builds on other content, it would be easy for you to put your mind at rest about this dire prediction, since it would be clear from the revelation that people have been predicting this sort of thing (unsuccessfully) for centuries.
Another way that your RSS feed helps you is in your business. Say you run a blog on politics, for example. Your RSS feed features your favorite political blogs and news sites online. Each day as you struggle to find ideas for original content, these feeds update making it possible for something to attract your attention for a knock ’em dead piece. One of the most popular blog posting types out there is the response to popular news. Perhaps there is some special insight that you can provide, or perhaps it will spawn an interesting list article idea that has the potential to go viral and bring more organic traffic to your site. Either way, your site will be better off than it was before as a result.
Your RSS feed is completely designed and created by you with regards to content. Make sure that you make use of this tool so that you never again have to miss out on all the latest breaking news from around the web. You’ll thank yourself for it.