Seiter studied graphic design and illustration at Buffalo State University and the Art Students League of New York. After his education, he moved back to the Syracuse area and began his career in the television industry. Seiter spent more than 16 years at WCNY, a Public Broadcasting Station (PBS). At WCNY he designed on-air sets, created promotional materials, designed a new website, produced photographs, and much more. The experience Seiter gained at WCNY provided him with an excellent background to continue his career in higher education.
For the last 17 years, Seiter has been an essential part of the Office of Communications and Marketing. Most recently, he was involved in the new design of graphics for the upper gym in the Schneeweiss Athletic Complex. Seiter's involvement included new banner designs, a redesign of the gym floor, updated bleachers, and fresh paint colors. Some of the other projects he points out as memorable include campus signage and banners, recruitment pieces (like the Caz Viewbook and billboards), the College Magazine, fundraising campaign materials, reunion brochures, as well as program and event promotional pieces.
"Over my time here at Cazenovia College, I have worked with all of the departments and many students," comments Seiter. "I really enjoy my interaction with faculty and staff, as well as mentoring students through internships and work-study positions. It truly is a team atmosphere."
When asked what his favorite part of Cazenovia College is, Seiter responds, "Since Cazenovia College is a small place, it is easy to make a difference and really put your mark on the institution. It is a nice thought that something you designed is what caught a prospective student's eyes and helped them decide that Cazenovia College is their perfect school."
Seiter and his wife live in Syracuse. Their daughter, who followed Seiter's career path, works in the television industry in New York City. In Seiter's spare time, he likes to paint and draw. He also picked up woodworking as a hobby from his father who was a carpenter. On weekends, you can find Seiter enjoying the outdoors with hobbies such as kayaking, downhill skiing, and traveling.
When talking about his life motto, Seiter says that he finds it important to laugh every day. He adds, "I take design seriously, but I try to find humor in the little things. To find some sort of humor in whatever you do will get you through the day and make life a little more interesting."