LOS ANGELES, Calif. /California Newswire/ — Traffk(TM), the Los Angeles art district-based insurance technology company, is excited to announce the acquisition of Portland, Ore.-based Capsci Health. Capsci Health’s HIPAA compliant, mobile technology platform personalizes health plan members’ benefits, allowing them direct access to their plan’s benefits, ID cards, preferred providers and telemedicine.
Traffk(TM) modernizes the insurance underwriting process with more accurate data insights and risk profiling that allows risk-bearing companies or health plans to manage profitability, risk, market growth, cross-lines sales, marketing and compliance. Its SaaS platform enables an organization to deploy data mining, analytics and rules automation to manage risk, pricing and utilization.
* Data aggregation and management. It collects, integrates, analyzes and transacts data on its SaaS platform. It’s HIPAA-compliant and has successfully passed numerous technology assessments and security platform reviews.
* Traffk Risk Index. It transforms cloud data into actionable, dynamic, multi-variant indexes. Its predictive and responsive, insurance-optimized risk modification index and insights use clients’ proprietary data, as well as its rich public information database and proprietary algorithms.
* Consumer risk profiles. It indexes membership into risk profiles to enable efficient and dynamic pricing, risk reduction and underwriting.
* Marketing mining. It helps make data actionable, driving deeper understandings of client and/or consumer tendencies and decision characteristics.