PayKey, a Social Banking solution provider, today announced that Banco Davivienda has been recognised by Celent as a winner of the Model Bank Award for Consumer Channel Innovation for the DaviPlata digital wallet. Celent is a global research and advisory firm for the financial services industry.
With this in mind, BancoDavivienda developed the DaviPlata digital wallet with the aim of ensuring that users’ needs were met, either for unbanked or traditional digital-first consumers. In order to create a seamless and intuitive user experience, Davivienda enlisted the help of PayKey, to provide a solution that allows users to access bank services, directly from the smartphone keyboard. Incorporating this solution into the DaviPlata digital wallet enables users to make payments within any social and messaging app such as Facebook Messenger, WhatsApp, and Twitter. The solution allows users to instantly transfer money to friends and family through the existing chat interfaces they already use on a daily basis and to bridge the gap between social media use and bank transactions.
Celent’s annual Model Bank Awards recognise the best practices of technology usage in different areas critical to success in banking. Nominations are submitted by financial institutions and undergo a rigorous evaluation process by Celent analysts. Celentjudges submissions on three core criteria: demonstrable business benefits of live initiatives; the degree of innovation relative to the industry; and the technology or implementation excellence.