We all need a pay cheque and bills need to be paid, but did you know that you might be diminishing your reputation as an individual? My advice to everyone in this field or entering it for the first time, is to protect your personal reputation and treat that reputation as your own brand. As big as this industry is, it’s still small enough where we all know each other.
Elite Logix – I was once told by one of my senior sales staff that brokerage is the “illusion of control” and there’s not a day that goes by that seems more evident to me. As a veteran of logistics, I’ve seen the evolution of the 3PL and the importance we serve in this industry. Freight Transport Like Tim Horton’s, there’s a lot of us out there selling the illusion of control.