In 2012, we were given the opportunity to create and package a new and exciting Californian brand. This new product was destined for the Canadian market and It had to be modern and unpretentious. To help launch the product, EZI also created promotionnal material, a television ad and a Facebook fan page. The sales for this bold new brand are beyond expectations and you can now buy it in SAQ stores and grocerie stores across Québec.