World leader in seawater nasal hygiene sprays, the Laboratoire de la Mer (Saint-Malo, 130 employees, €40M turnover in 2015, 85% to export) champions its French know-how to promote the quality of the Saint Malo waters. The company exports to 65 countries, mainly Canada, South Korea, Saudi Arabia and Europe, but is still hoping to expand more into South America and Asia, especially Japan. Laboratorie de la Mer’s success is down to the quality of the water from Saint Malo bay, the refusal to diversify and remain focused on seawater sprays and the development of French know-how.