Matt Fiorentino is the Director of Marketing for Visible Measures. Prior to joining Visible Measures, Matt was a freelance journalist for publications like the Associated Press, The Dayton Daily News, and The American Magazine. Matt has a Master's degree in global advertising from Emerson College and enjoys playing the piano, climbing volcanoes, and eating cannoli. He lives with his wife in Newton, Massachusetts.
Tech companies Sony, Google, and Rovio generated more video views in February than the Super Bowl big spenders. How did this happen?
The browser's self-loathing attitude has propelled it to the top of the viral video charts. Learn why this risky approach is paying off.
YouTube isn't just a place where videos go viral -- it's a hit maker in its own right. Here's what brands can learn from YouTube's original content.
In 2012, viral giants fell, and new heroes emerged in the video space. See which brands came out on top.