Ashleigh & Burwood are passionate about fragrance and its power to connect, inspire and evoke emotion and it’s their desire that retailers of the brand and end consumers choose to share in this passion too.
On 21 March, to celebrate the company’s fascination with fragrance, they are taking part in the promotion of National Fragrance Day, in order to help spread the power and importance of fragrance.
The Fragrance Foundation are leading the promotion and are engaging with consumers, encouraging them to delight in their sense of smell like.
A large part of this promotion is the creation of the site www.scentmemories.org, which is building an online community to engage in #ScentMemories online.
They are sharing their most poignant memories of different scents, alongside various press coverage in support of the day.
Ashleigh & Burwood, together with The Fragrance Foundation are encouraging those with a shared love of fragrance, whether it be retailing or buying scents, to get involved and share some of your very own #ScentMemories.