Sony DRU 820A DVD writer : Sony Europe’s IT Peripherals division announced the launch of its new, faster DVD-RAM compatible DVD writer. The drive will ship as part of a complete retail package which includes replaceable front bezels and the award-winning Nero Software Suite. The retail kit will also include bonus tools for DVD authoring, audio editing and DVD back-up. Sony added the first DVD-RAM compatible drives to its line-up last month following its initial first-to-market launch of Dual RW DVD drives. The new Sony DRU-820A will expand the existing product line-up, providing even faster read and write speeds which can also be used in conjunction with the array of accessories available in Sony’s various range of retail kits.
In addition to DVD-RAM media with a rewritable speed of 5x, the Sony DRU-820A burns all DVD+R/RW and DVD-R/RW media, including the latest double and dual layer DVD recordable discs, maintaining its high read/write speeds and writing quality. The DRU-820A records DVD+R DL media at 8x speed, DVD-R DL media at 6x speed and single-layer DVD±R discs at 16x speed. Rewritable DVDs can be recorded at 8x (DVD+RW) and 6x (DVD-RW) speed respectively and the drive offers 48x CD speed.
“The added DVD-RAM media support makes the new Sony DVD writers even more versatile," commented Christoph Cyrol, Marketing Manager for optical drives at Sony Europe. “Thanks to the comprehensive, powerful and easy to use Nero software package bundled with Sony’s retail kits, the DRU-810A is our fastest DVD burner, ideally suited for demanding audio, photo and video recording tasks, as well as data storage and entry-level back-up”. The Sony DRU 820A DVD writer is equipped with a buffer memory size of 2MB and a fast Ultra DMA Mode 2 ATAPI interface. The Sony DRU-820A will be available from mid March at an estimated street price of €65 incl. VAT.
Sony has become one of the best known global brand names. Whether in the home, on the move, or at work, Sony products are renowned for their quality and design innovation. From the invention of the Walkman Personal Stereo to the on-going development of new generation digital technologies, Sony's name is synonymous with innovation in audio-visual communication. With its music, pictures, game and online businesses, Sony is uniquely positioned to become a leading personal broadband entertainment company in the 21st century. Much of the research and development associated with this evolutionary process is taking place in Europe. Sony's ties with Europe are strong and close. In June 2000 the company opened its Sony Center am Potsdamer Platz, home to Sony Europe's corporate headquarters and a significant architectural and cultural addition to the new German capital city. Ever since its inception in 1991, German-American architect, Helmut Jahn's innovative building concept has signified Sony's vision and commitment to a new unified Europe with a rejuvenated Berlin at its heart. Built on Potsdamer Platz, the Sony Center represents one of the city's largest urban redevelopment projects since the fall of the Berlin Wall and the reunification of the city.