Tribeca boutique Babylicious has changed its name to Torly Kid and added merch for tweens aged 9-12. All those downtown babies are growing up.
The Bugaboo stroller fleets of the '90s and aughts in Tribeca are being phased out by the demands of a newly tween population as the babes get older. Babylicious has changed their business model to go along with the maturation process, becoming Torly Kid.
We wonder if this will be the first in a series of teen-friendly overhauls in the neighborhood - Bubby's After Dark, perhaps?