fiction, be it a novel or short story. 20th-Century movie producer Jerry Wald once formulated what has become known eponymously as Wald’s Law: “Show the audience the inner workings of something they are curious about but don’t really know much about.” Options explains the “inner workings” of fiction, detailing the choices authors must constantly make about such elements as character, plotting, setting, dialogue, method of narration, theme—even marketing. And as part of the Applied Creative Thinking series, the book explores how writers can tap into basic creative strategies such as perception shift, pattern recognition, and using metaphor.