MOORESVILLE, N.C. - Lowe's and Houzz, a leading social site for home remodeling and design, announced today a marketing relationship that kicks off with a “Dream Kitchen” sweepstakes - the chance to win a dream kitchen, valued at $50,000, designed and built by Houzz's top designers and contractors with materials from Lowe's.
Houzz is revolutionizing the remodeling process by enabling consumers and remodeling professionals to collaborate using visual, mobile, local and social tools. The Houzz site and mobile apps feature more than 250,000 high quality interior and exterior photos, thousands of highly-engaging articles written by design experts, product recommendations and a directory of residential remodeling and design professionals across the United States, Canada and the world.
By May 2012, Houzz’s inspirational image gallery and articles will be integrated into the MyLowe’s experience, allowing consumers to add inspirational content to their home improvement projects. For more information about MyLowe’s, visit www.lowes.com/myLowes.
For additional information on the sweepstakes and to fill out the entry form, visit http://www.houzz.com/lowes *.
•Acquisition of ATG Stores, a leading online retailer of home improvement and lifestyle products based in Kirkland, Wash.
•Growth to 50 million monthly page views by 2.5 million homeowners, residential architects, interior designers, general contractors and other remodeling professionals.
•New social features including the ability to visually follow the activity of design professionals, photo recommendations based on the wisdom of the Houzz community, and helpful green tags within photos that provide detailed product information crowd-sourced from the Houzz community of professionals.