LCX.com, LLC., a pioneer in interactive marketing and technology, targets and delivers audiences for advertisers. Our customers generate increased revenue and profits through guaranteed performance of media, coupled with one seamless platform of serving, targeting, tracking and analytics technologies. LCX.com is firmly committed to protecting the privacy of Internet users and fostering user confidence in the Internet, Internet advertising and direct marketing. We continually evaluate innovative ways to protect online user privacy while also offering our clients the ability to own and use information regarding their interactions with their customers.
LCX.com does not directly collect any personally identifiable information (PII) for purposes of online preference marketing. We may collect non-personally identifiable information (Non-PII) to help us better determine which advertisements or content to show or not to show you. Non-PII that we collect may include information such as the type of Internet browser used by an online user, the type of computer operating system used and the domain name of the Web site visited by the user as well as information related to Web sites and Web pages a user is viewing when an advertisement is requested, the location of the user's Internet service provider's point of presence, the date and time of a visit to a Web site, search keywords passed from another server, the number of times a user has clicked on an advertisement or other interactions between a user and a Web site. There are cases in which our advertisers do collect personally identifiable information (PII) from within their advertisements that we deliver. This information is provided directly by the user (opt-in consent) and is not shared with anyone except the advertiser the user is responding to. This information is not used in any way to deliver targeted advertising. It is not sold, rented or retained by LCX.com. It is destroyed from the LCX.com servers upon mutual agreement per the policy of the advertiser capturing the information.
LCX.com may employ cookies or similar technologies to gather Non-PII. Generally, when you see an ad served by LCX.com on a Web site, we have been hired by a client to provide services including ad delivery, reporting or analysis of certain usage statistics relating to their Web site, as well as general system monitoring or error reporting. We employ cookies to more effectively serve our clients and to help provide you with more relevant advertisements.
LCX.com may use web beacons to access LCX.com cookies inside and outside our network of web sites and in connection with LCX.com products and services.
You can opt-out of LCX.com, LLC. cookies by clicking here. To opt-out of a particular client's cookie, please visit the Web site of that client.
The cookies that we use have a lifespan of 3 years. The opt-out cookies have a lifespan of 5 years. Log files may be kept in our system for a maximum of 2 years. If you have a new computer or change your web browser or delete the opt-out cookie, you will need to reperform the opt-out cookie process. Remember, in order for the opt out cookie process to work, you need to set your browser to accept third party cookies.
We are committed to protecting the privacy of children. Our website, products, and services are neither developed for, nor directed to, children under the age of 13.