Reporting in to the inspirational Head of Online Marketing, the Programmatic Display Manager will lead the company's efforts in this vital channel by owning the display performance channel and driving brand awareness. Working with large 6-figure budgets, this person will have a transformative effect on business growth, operating in both a strategic and hands-on decision making role. The business currently drives programmatic activity through DoubleClick, which this person will be responsible for optimising whilst simultaneously having strategic oversight over which advertising networks to use. Display is one of the primary and most effective ways the business communicates with prospects and customers, working with cross functioning teams to ensure close alignment with the company's ethos and brand guidelines will be essential.
* The role requires someone who who has genuine enthusiasm for complex multi-market Programmatic strategies within a rapid growth business. They need a future leader and game-changer, not someone who likes the comfort of sitting in the background.
* High level of knowledge in RTB landscape.
* Ability to keep long term strategy in mind as well as exception attention to detail in day-today work.
* Ability to rapidly set the appropriate metrics to measure and attribute performance.
* Holistic understanding of the role programmatic plays as a part of the wider marketing mix and to ability to stay ahead of trends to be nimble in the face of change.
* Understanding of dynamic advertising, rich media, Google Web Designer and DoubleClick Studio is an advantage.