Before choosing a SEO Company, it is important that you choose the market you want to target. It is obvious that not all internet users will be interested in your product. So, if you know your primary areas of target, you can provide the SEO Company will more detailed information. As far as creating a new customer base is concerned, it is the job of the SEO Company to allure more customers to your site and the right company would be successful in doing so.
When hiring the services of a company for your SEO requirements, it is important that you see what they have to offer to you. Not all companies offer complete SEO packages, though most good companies in India offer link building packages along with PPC packages in India and they take care of your entire SEO needs. It is best to go for such companies as they can meet all your needs and make sure that quality traffic is diverted to your website. They have teams of highly skilled SEO professionals who look each of your specific requirements and place your website at the top.
SEO is not an age-old concept and hence, you surely would not find a company that is many years old. But yes, there are firms that have few years of experience and they understand the market better than the firms that are comparatively new. They understand about the changes in the search engine algorithms and develop your website according to that. Price is another factor that you must consider and decide on your marketing budget before choosing a company.