Entering the bet market with a turnover of 230 bln. USD and obtaining even a small part of it in 0.1% - this means 230 mln. USD turnover per year.
The fundraising for DCA will expand financial opportunities for a faster capture of share on this market.
At least 50% of all raised funds will be used for marketing.
Marketing will be aimed at attracting both gamblers and algorithmic traders.
A separate work to attract sports bars, pubs and other entertainment facilities, which are now forbidden to take bets, and to trade tokens on our site is allowed always and everywhere.
Also an active marketing company in the e-sports segment will be held.
Will be possible sponsorship of young prospective teams with DCA game tokens.
Cybersport is a highly technological, with young participants, an actively developing and dynamic market.
A large component of marketing will be aimed at increasing the organic traffic of players and direct purchase of installations (traffic).
Installations will be purchased from various sources, including Facebook, Google Adwords, message boards and on specialized resources for betting market traffic.
In addition to the traditional forms of marketing, the functionality of the smart contract technology Betcoin allows to create a number of unique additional functions for the trading system platform.