This article reports the findings of a quantitative study conducted after the completion of a Targeted Malaria Elimination (TME) project in Lao PDR (Laos). The study aimed to explore reasons for individuals’ participation in the TME project.
This article draws on qualitative data to explore the factors that led to high population coverage (>87%) of mass drug administration (MDA) as part of targeted malaria elimination (TME)* in the Greater Mekong sub-region of South East Asia. It looks at the community engagement and education activities (including health education through theatre, posters, village meetings, and house-to-house visits) were undertaken to promote the uptake of MDA in target communities.