The module focuses on the role of genre in media production and consumption. Each delivery will explore three different genres, provide an introduction to the history of each, an overview of its conventions, a discussion of significant media texts within that genre, and opportunities for students to critically engage with genre texts. The module will address genre issues across a range of media forms, including film, television, radio, advertising, literature, mass publishing, and video games. The specific types of media genres addressed each year will change to reflect the changing media marketplace, and the changing critical tradition of media and cultural studies. Typical indicative genre forms covered by the module may include: science fiction, crime drama, heist movies, romantic comedies, situation comedies, soap operas, specific genres of documentary (such as biographical documentaries or science documentaries), the thriller, film noir and neo-noir, or martial arts movies.
• Provide an in-depth introduction to particular genre forms, such as soap opera or science fiction and genre conventions for those specific genre forms.
The module will be divided into three eight week blocks equally spaced across the academic year each of which will focus on a particular media genre. These genres may include science fiction, crime drama, heist movies, romantic comedies, situation comedies, soap operas, specific genres of documentary (such as biographical documentaries or science documentaries), the thriller, film noir and neo-noir, or martial arts movies. The particular genre forms covered by the module will vary each year.
Each block will cover the following in relation to an individual media genre: an introduction to the genre, a brief history of that genre, an overview of particular genre conventions and subgenres, an overview of the critical tradition within the study of that genre, an introduction to key media texts within that genre, a discussion of the ways in which that genre is represented in different media forms, a discussion of genre fandom, and a discussion of cross-genre media texts, or non-genre media that exploits genre conventions. Each block will also provide four to six screenings of significant genre media texts, with seminar based discussion and analysis of those media texts facilitated by the course teaching team.
A number of session interspersed between genre blocks will introduce the module, introduce the idea of genre and genre conventions, and summarise and synthesise the curriculum content.
This module will be delivered through a combination of modes of delivery, including formal lectures, seminars, and individual tutorials. The mixed-mode module delivery will used to encourage a supportive environment for individual and peer-group learning. The module will include a substantial number of screenings with subsequent discussion and analysis of those media texts. Screenings will be a compulsory part of the curriculum.
Non-contributory assessment will be set by arrangement with the module teaching team and will vary to reflect the genre forms under discussion in each iteration of the module.
Silverblatt, A. (2007), Genre Studies in Mass media, London: M. E. Sharpe.
Frow, J. (2004), genre, London: Scarecrow.
Burton, A. & Petley, J. (1998), Genre and British Film Production, Trowbridge: Flick Books.
Dubrow, H. (1982), Genre, London: Methuen.
Ryall, T. (19--), Genre in Film Criticism, London: BFI Publishing.