As you read this newsletter, I am flying to the San Francisco/Bay Area for the fourth time in five weeks-- this time to moderate the SaaS, cloud computing, managed services track of NetworkWorld's IT Roadmap and a panel session at the SIIA's On-Demand conference.
Although the current economy has raised plenty of concerns about a slowdown in the SaaS market, THINKstrategies' research and consulting work clearly indicates that the worldwide economic crisis is actually driving IT and corporate decision-makers to accelerate their adoption of SaaS and cloud computing alternatives to traditional on-premise software and systems. You can read about our latest research below.
Another indication of the growing interest in SaaS is the rapid growth of the SaaS Showplace and subscriber base of this newsletter.
The SaaS Showplace now has over 900 companies listed with over 4500 listings in 80 different Application, Industry and Enabling Technology categories!
We've also surpassed 10,000 subscribers to this newsletter, including IT/business decision-makers, IT solution providers, press and investors!
We are also proud to be the top-ranked vendor-independent SaaS online directory and resource center on Google, without paying for any Adwords!
We are pleased to welcome Ping Identity as our latest sponsor of the SaaS Showplace.
Contact me if you'd like to learn how you can leverage THINKstrategies' consulting services to achieve your business objectives, or to give us your feedback.
THINKstrategies' fourth annual Software-as-a-Service (SaaS) customer survey, in conjunction with Cutter Consortium, revealed that 63% of the responding organizations are using a SaaS solution, almost double the 32% who were using SaaS solutions in 2007!
THINKstrategies and Cutter Consortium's annual SaaS surveys were the first to find widespread interest and substantial adoption of SaaS in 2005.
In 2006, we found businesses of all sizes were beginning to adopt SaaS solutions specifically designed to meet their particular industry needs, as well as their horizontal application requirements.
In 2007, we discovered customers were becoming interested in the platform capabilities of SaaS vendors as they sought vendors that could serve as strategic sources for their SaaS requirements.
Last year, we also uncovered growing acceptance of SaaS solutions by IT professionals who were beginning to adopt SaaS solutions to help them better manage their IT operations.
This year, our survey research has not only found a huge jump in SaaS adoption in the past twelve months, but also shows customer satisfaction is rising!
Click here to obtain the first of a series of three Executive Update reports based on our latest SaaS survey results.
Contact me if you'd like to discuss the implications of our findings on your company, or to learn more about how our services can help you achieve your business objectives.
Ping Identity delivers secure, single sign-on access to Internet applications to allow organizations to better manage and control on-premise applications or on-demand services. Click here to read the company's whitepaper entitled, "Federated Identity and Software as a Service (SaaS): Single Sign-on to the Cloud".
This week, I am also moderating a SaaS and cloud computing track at NetworkWorld's IT Roadmap on SaaS and Cloud Computing in San Francisco on November 17.
I will also be presenting THINKstrategies' industry perspective in a webinar sponsored by Host Analytics entitled, "Success Through On-Demand Corporate Performance Management", on November 20, at 11:00am ET.
On Friday, November 21, I will be participating in the second of a three-part webinar series sponsored by Symplified entitled, "Rapid SaaS Adoption Creates New Security Challenges", at 1pm EST.