Are We Market Ready Yet?
The back seat buddies seem to have dozed off a bit and now wake up to a cold breeze from the slight opening on the front window. The trip manager had apparently opened the window slightly to divert the odor of perspiration from making its way to the backseats.
The backseat buddies as character demands; check the watch as the first thing they do when they wake up.
Now rest of the story you may well know.
Leaving the driver to take care of the wheel, push the gas as much as possible and follow the last known direction, the rest of the crew re-group, re-assess and re-create a new trip plan.
They will not reach in time that’s evident and clear, but now the decision for the stakeholders is to reach somehow as fast as possible or else they will have no choice than driving to the nearest airport, let go the trip manager and driver, sell the car for peanuts or abandon it and take the first plane back home.
With all this looming in the air the new plan is put into action.
The commotion that had adorned the front seat now spreads through out the vehicle. Due to the lack of time now we have a driver who has not been given a complete primer on the course but is being advised on demand and from time to time.
Are we there yet?… Are we there yet?…..
Are we Market Ready yet?…. Are we Market Ready yet?…..