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We have that going on our Karl Chevrolet Facebook page as well. Technology never ceases to amaze me. It has to have value although we are not seeing any direct leads from this yet. I am going to have to research this "Timeless Content Marketing" phrase now and see what the heck that is.
@Brian - "Timeless content marketing" - I think we're going to be using that term more frequently in the future.
Thanks for the feedback and I agree that having tab where consumers can ship, if they choose, is brand enhancing.
The CarPort App technology behind this Facebook App, will allow car dealers to also place their inventory on NING, WordPress, TypePad, Vox, Squidoo and other blogging sites.
The cool thing is that when you create a blog post about any car make or model, the CarPort App allows dealers to drop in their cars. Every time the article is viewed, the most recent inventory is displayed. I call this "timeless content" marketing.