You might think that after the Super Bowl there’s nothing to look forward to until President’s Day weekend – but you would be wrong! Washington, DC is one of 12 cities worldwide hosting Social Media Week from February 13-17 and Ogilvy Washington would love to see you at one of our events.
In social marketing and throughout PR, we know that social media channels allow us to reach nearly every segment of our target audience. In the realm of health and behavior change, it’s especially crucial to have that one-on-one interaction with individuals. Huge growth and social media adoption has taken place among health care consumers, providers, and organizations in the past year, but we have only just begun to embrace the possibilities for healthcare on social media.
On February 15 from 10-11:30am, please join thought leaders from across the health care and social media spectrums to discuss what’s next in social media for the industry.
Rebecca Davis, Executive Vice President, Digital Influence, Ogilvy Washington.
To connect with our panelists and RSVP for the event, visit the Social Media Week website here.
On February 16 from 10-11am, Ogilvy’s Kety Esquivel and Julio Valeriano will share their expertise on reaching Hispanics in the U.S. (16% of the total population, according to the 2010 Census) through social networks, mobile technology, and content creation. Email Julio.valeriano@ogilvy.com and visit here to RSVP.
Let your knowledge (and random fact knowledge) in social media, design, development, and the Internet shine at Mackey’s on February 15 from 6-8:30pm. If bragging rights aren’t enough, the $100 bar tab for the winning team should be ample motivation!
Visit the Social Media Week DC website or leave a comment here if you have any questions, and hope to see you at one of our events!
This entry was posted on Friday, February 3rd, 2012 at 11:43 am and is filed under HCSM, Ogilvy Washington, Public Health, Social Marketing, Social Media. You can follow any responses to this entry through the RSS 2.0. Both comments and pings are currently closed.
Will the presentations or podcasts be available online? I’m in Ireland and won’t be able to drop in!
Aileen – so sorry you won’t be able to make it! At this point, we don’t have plans to make the materials 2/15 event available online as it is it is a panel discussion and there won’t be presentations, but I will check regarding the 2/16 event! We’ll also plan on recapping the event on this blog and of course, will be live-tweeting (I’m at @laurenlaughs if you’d like to follow me).