In this short video clip, I go through some basics of running your business efficiently.
1. Build a support network – Even if it starts off with your wife, husband, girlfriend or boyfriend. It doesn’t matter. Start building a support network that will help you through the bad times (there will be many) and helps celebrate your successes.
2. Have really specific goals – Saying you want to “become a millionaire in the next 12 months” isn’t actually specific enough. Saying you want to “grow your business by 10% this month” is specific and will allow you to reach the larger goal a lot quicker!
Break your goals down into small chunks. Have yearly, quarterly, monthly and weekly goals. That way, your focus can be achieving each one in parallel.
3. Delegate whenever possible – If you’re a one woman band then this task will be difficult. However, if you need something designing or a tweak on your website, why not outsource this task (can be done for cheap on sites like Fiverr and Upwork) so you concentrate on marketing and building your business.
4. Keep your overheads low – This was one of the best pieces of business advice I ever received. No matter if you’ve been going for 2 months or 2 years. Always trim your overheads.
5. Focus – Instead of jumping from one idea to the next. Focus your efforts on finishing what you started one project at a time. I guarantee you that you’ll get more done!
6. Don’t get distracted – This is similar to the last point. If the only time you get peace is early in the morning, guess what? Wake up early and get stuff done. Likewise, if you can’t do that stay up late at night. When everyone is still in bed or gone to bed or before your staff have come into work in the morning. Work! This way, there are no distractions.
7. Promote your business with social media – It’s free! The only thing it costs you is time.