The PromaxBDA 2018 Awards ceremony took place at the Maslow Hotel, Johannesburg on 8 November 2018 where DStv scooped 8 gold awards, 7 silver awards and 4 bronze awards. The Opera Campaign took home the most awards, winning gold in the following categories; Best Image Campaign, Best Theme Campaign, Best Promo only using Promo Footage and Best Music Composition – refer to the list below for a full list of winning promos. And for the first time, MultiChoice Africa took home the Best Public Service Announcement/Community Spot award for a promo that delves into Brian Michelo’s journey as an intern for the SuperSport Gaining Insight from Training (GIFT) programme, to being the first Zambian Audio Mixer!
The GIFT programme empowers the continent’s broadcast technicians with quality television production skills and absorbs them into the system so that they’re gainfully employed. Not to be outdone, GOtv walked away with 3 awards namely; 1 gold and 2 silver awards for the World Cup campaign in the following categories; the Fox Networks Group Mama Africa Award (gold), Best Special Event Promo (silver) and Best Sports Promo (silver).
results in achieving marketing objectives.
Studio Zoo, a hybrid agency/production company with 18 years’ experience in the African media industry, specialises in creating memorable promotions for broadcast, produced most of the promos that won and walked away with a gold award for the Best Promo Team.
“We are truly blessed to be working with clients like you and on such an amazing brand. Thank you for the support and encouragement – we greatly value the partnership,” said Studio Zoo Director, Cathy Ferrara.