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Learn Core Skills Become more effective, gain credibility, and enjoy your work more with our training.
Get CertifiedProve your mastery and advance your career by earning a worldwide-standard Product Marketing certification.
Be Great at What You DoUse your new skills, confidence, and credibility to deliver great results in record time.
The Certified Product Marketing Manager – Online Course and Exam teaches you all the core skills that a Product Marketing Manager needs in order to market products successfully throughout the Product Lifecycle. The online course includes 21 learning modules, quizzes, interactive exercises, study materials and a comprehensive practice exam to help you master the material and pass the worldwide-standard Certified Product Marketing Manager exam.
The first section of the course covers all of the material from our in-person training, Optimal Product Management and Product Marketing™ The second section teaches you the remaining material necessary to pass the exam. Once you have completed the online course and exam preparation materials you will be ready to take the Certified Product Marketing Manager® (CPMM) exam administered by the Association of International Product Marketing and Management (AIPMM) to earn the prestigious and highly-respected credential.
Paying for our training course out of pocket? Your expense may be tax deductible. Review our FAQ page for more information and consult with a tax advisor or specialist.
The Certified Product Marketing Manager – Online Course includes 21 online learning modules split into two sections. The first section teaches the flexible and comprehensive 280 Group Optimal Product Process. You’ll learn about every important task and all the core skills required to manage products effectively. Each phase of the framework and the tasks for both Product Marketing and Product Management are covered in-depth. Included are corresponding templates and deliverables that map to the framework and the Product Lifecycle. The second section then teaches you the remaining material necessary to pass the Certified Product Marketing Manager exam. Throughout the course there are quizzes, interactive exercises. a study guide and a comprehensive practice exam to help you retain the material and prepare for certification. The course contains everything you need to get up to speed quickly, master the core Product Marketing skills and get certified.
What’s Included With This Course?
The first section of the online course includes over eight and a half hours of instructional videos plus quizzes, interactive exercises and a review test to teach you the core skills of Product Marketing and the Product Lifecycle.
The second section of the online course includes additional learning modules, a study guide and a comprehensive practice exam to prepare you for the Certified Product Marketing Manager exam.
Two chances to take and pass the exam within one year of purchase.
A single user license to our template collection containing the nine core documents that the Optimal Product Process is built on.
One-year AIPMM membership required to take the exam.
Display the digital certificate on your LinkedIn profile, email signatures and print it out to hang in your office.
Getting certified is a way to show that you have truly mastered your trade. It increases your credibility and shows that you are dedicated to being great at what you do. Earning the Certified Product Marketing Manager credential demonstrates that you understand both the strategic and the tactical functions of Product Marketing. Displaying the certification credential on your LinkedIn profile, email signature and hanging in your office showcases that you stand out and have deep knowledge of the profession.
This credential provides independent confirmation that students have a deep and thorough knowledge of Product Marketing.
Founded in 1998, AIPMM is the world’s largest Product Marketing association, with thousands of members in 75 countries around the globe. AIPMM’s certifications are ISO/ANSI compliant and are the most recognized and respected certifications available.
How long do I get access to the online course?
You get access to the online course for one year and up to one year to take the AIPMM certification exam.
What devices does this online course work on?
This online course is best viewed on desktop or laptop computers with a fast and reliable internet connection. Materials may be reviewed on tablets or smartphones but there may be small formatting issues with the text.
Have further questions about the online course or certification?