It’s also worth saying that like all Kobo devices, there are no forced advertisements on this one, and you can load your own books as easy as that. To me Kindles aren’t even an option any more because of the “special offers” and limited file support.
So far, so good. But the real question is whether this thing is worth the $280 they’re charging for it — $30 more than the Kindle Oasis and an even bigger jump over the Aura One. In my honest opinion, for most people, the answer is no. For the dollar you get a lot more from the Clara HD, which also has the advantage of being compact and pocketable.