We work on the principle that great design can dictate the way in which you communicate and interact with your customers [users]. The experiences we create provide clear value to our clients and their customers [users] with both tangible and measurable results.
As devices evolve and the range of visual interfaces is ever increasing it is important to have complete control over your digitally published content. You need to deliver that content in a responsive, intuitive manner that provides the same user experience [UX] no matter what device or screen it is being viewed upon. By doing this you will create a dynamic user experience for your customers [users] that is relevant, useful and on-brand.
Remember marketing is not a department, its everything you do and it’s critical to get this message right in every customer [user] touch point and your website is a critical touch point that has to deliver. You only have a limited amount of time and screen real estate in which to capture their attention so you have to get it right.
What specialised functions are of interest?
It is important that when designing websites you consider and plan the flow around the site and how visitors [users] enter and interact with it. At the design stage, we produce pixel perfect renderings for all areas of the site. this gives you and ourselves the opportunity to test drive site before a line of code is written. We can then adapt the design and structure quickly until we get to the point where we have a fully tested design that we know works and you are 100% happy with.
All our websites come with a full back-end admin system or CMS (Content Management System) giving you full control over your site and its content. We always develop our sites in such a way that you can update most areas of your site with no code required. It is important to us that we provide our clients with a robust platform for their site as many come with detailed functionality such as booking systems, CRM's and Education Learning Systems to name a few.
Today content is king. It can literally make or break a business. It is critical that the content is clear, engaging, relevant and current while conforming to a conversion strategy and SEO compliant. Our content service as part of your Digital Support package takes care of this for you, increasing engagement and ultimately conversion.
Your Digital Strategy involves deploying your content across a range of media and channels of communication such as Social and Email Marketing.
We integrate these online channels with your website to create real-time propagation of your content and dynamic targeting to enable regular messaging between you and your customers [users], keeping the conversation going.