Researchers, Dr. Juan Meng, Holley Reeves (doctoral candidate) and Dr. Bryan Reber, interviewed millennial PR professionals and the executives who hire and manage them. Several key themes emerged — relationships are key; workplace diversity is embraced; leadership development is expected; technological savviness is innate; and social responsibility is a workplace enhancement.
12.  Post job openings on LinkedIn  Provide an honest job description  Show them how the company fits into the community  Offer them a flexible work environment  Let them ask questions  Show you can promote them eventually  Encourage a face-to-face environment  Give them long-term opportunities  Don’t overwork them too quickly PRSA 2015 International Conference 12 How millennials want to be recruited and retained?
15.  Insight:  Millennials need to and want to be engaged and motivated while on the job. If they are bored or distracted, they may look for other job opportunities. PRSA 2015 International Conference 15 How millennials want to be engaged?
20.  Guide them  Offer safe opportunities to lead  Challenge them  Let them know it is okay to fail  Allow them to explore new interests  Pair them with veterans PRSA 2015 International Conference 20 How to turn fresh talent into the next great leaders?
22. “When you leave work, you should mentally leave work.” Work is an important part of life, but it shouldn’t take over life. A lack of work-life balance leads to unhappiness and it is definitely less tolerated among millennials. PRSA 2015 International Conference 22 How is millennials’ expectation on work-life balance?