Trade shows are often such large events with companies bringing hundreds of dollars in goods that thefts are not all that uncommon. In order to prevent thieving hands from your trade show goods, you should take precautionary measures.
A simple turned back could result in a missing item. You should plan to have at least one other person run your booth with you. That way, if you do need to step away from your booth, you have a fellow co-worker to watch the station.
2. Have GPS trackers on Expensive Display Items.
You can consider having GPS trackers placed on high-value items so that you can track them down if they are stolen. If your item were stolen, you would be one step ahead of your thief.
Label your boxes so that the value of the items inside is masked. For example, if you have a box full of electronics, label them “pencils” or “bags”. A simple label can deter thieves who are looking for quick grabs.You can also consider labeling your boxes with a number code instead. In doing so, the contents inside also would not be obvious at a glance.
When the show is closed, valuable items should be stored away. Consider a video-monitoring service or consider hiring your own security or employee to stand watch while high-value items are being loaded into the company truck. For the staff’s personal items and company flash drives, you should have a locked box. If you decide not to opt for the locked box, instruct staff members to keep flash drives on their person at all times and their personal items in a safe place. Keep electronic devices with company information under watch; intellectual theft is also possible at a trade show, especially when there are competitors present.
Precautionary measures would be all for naught if the on-site trade shows staff are not prepared. If you will not be present at the trade show yourself, prepare a security package for your staff that includes tags, cables, cable locks, and information for preventing theft. The on-site staff should be aware of the dangers of trade show thefts and follow the precautionary measures.