Celebrities and industry influencers can be the main drive behind a sales spike. If Rihanna is seen snapping her latest outfits with a new app, you can guarantee downloads of that app will go through the roof. A tweet from someone influential (like Pete Cashmore or Stephen Fry) or a blog post on a high traffic blog can bring in just as much traffic and sales, if not more, as a well-placed article.
The bottom line is we know that journalists are not the only influencers. This is why we work on online public relations and building relationships with a wide variety of contacts to offer our clients a PR Service based on a well-rounded variety of media and influencer relations.
Interested in Media & Influencer Relations?
Want your product featured on Gizmodo or TechRadar? We have the skills, contacts and approach to get you covered.
As one of the top tech PR agencies in the UK, our team know how to plan and promote your product’s coverage to maximum affect.