gentle java is run by disaffected baristas who used to work at nearby rough roast ( see farther down ) ; theyre fruitarians who collect only coffee berries that have fallen on the ground it takes about one week for one person traveling through central and south american terrain to find enough berries for one cup of coffeethats why its $ 12 a cup , but also why food critics have knighted gentle javas coffee as the best in the bay area , and possibly anywhere else that might matter as much as the bay areawhich , to them , is basically nowhere ( 341 zocalo st. at eucalypt alley ) .