San Diego (CNN) -- Another Bush? Another Clinton? In reporting on the 2016 presidential campaign, much of the media will likely echo the theme that Barbara Bush set forth during a C-SPAN interview in January, in which the former first lady said that -- while she believed that her son, former Florida Gov. Jeb Bush, was "the best qualified person to run for president " -- Americans should widen the pool of applicants. "I think this is a great American country, great country, and if we can't find more than two or three families to run for high office, that's silly," she said.
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Ruben Navarrette: Aside from famous names, Bush, Clinton share a problem
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Neither Jeb nor Hillary can say succintly why they want to be president, he says
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They don't connect with people on an emotional level as Bill Clinton, George W. Bush did, he says
Hillary
You'll hear this sentiment a lot over the next year or so â€” that Jeb's biggest problem is "Bush fatigue" and that electing @placeholder means reliving "the Clinton years."
Clinton
Clinton
Bill Clinton
You'll hear this sentiment a lot over the next year or so â€” that Jeb's biggest problem is "Bush fatigue" and that electing Hillary Clinton means reliving "the @placeholder years."
Hillary
@placeholder is no Bill Clinton, and Jeb is no George W. Bush.
Clinton
Clinton
Bill Clinton
Hillary is no @placeholder, and Jeb is no George W. Bush.
Bush
Jeb Bush
Bush
Jeb
Whether he is talking about immigration or economic development, @placeholder likes to use the word: "aspirational."
American
He understands that @placeholder want a president who leads them not just forward, but also up.
Hillary
But, as @placeholder and Jeb may be about to learn, it's also true that you can't advance two narratives â€” especially when they are at odds.