The flag was determined to be too small to be easily seen north of Mount Suribachi where most of the Japanese soldiers were located and heavy fighting would occur in the coming days. A second (and larger) American flag attached to another Japanese steel pipe, was raised and planted by a group of six different Marines approximately 1 P.M. the same day which resulted in the world-famous photograph taken by Joe Rosenthal of the Associated Press who was awarded the Pulitzer Prize for Photography later that year. At Schrier's command, one flag went up and the other flag came down. Rosenthal, whose photos were processed days before Lowery's photos were, went up Mount Suribachi with Marine photographers Sgt. Bill Genaust (killed in action on March 4) and Pvt. Robert R. Campbell after the first flag was raised. While Lowery was coming down Suribachi, he met Rosenthal and the two Marine photographers, and he informed them about the first flag raising.