The Waseberg therefore is being driven over since 1997 annually by the cycling world elite in the course of EuroEyes Cyclassics (until 2005 HEW Cyclassics, until 2015 Vattenfall Cyclassics), one of the two german World Tour races (the other is Eschborn-Frankfurt), several times. It is the main difficulty within the race. A public festival is usually taking place there as many viewers gather at the course and in front of a large video screen with a DJ/presenter as well as around the beer and ice cream stands.