The A35 trunk road between Honiton and Southampton passes through Chideock, which in 1997 was the first village in Britain to have two speed cameras installed in response to perceived excessive speed. The National Trust refused permission for a prospective bypass over land it owns to the north of Golden Cap, citing its importance as an area of natural beauty. On 4 May 2010 a protest against the lack of a bypass was initiated by some residents and involved constant operation of a pedestrian crossing at the centre of the village for one hour's duration every week. This campaign continued for a year and may result in restrictions on heavy goods vehicles in the village.