It is believed that in the Kali yuga, the doors of Vaikunta (the supreme abode of Lord Vishnu) was opened first time for him by Narayana himself and it is believed that the followers of Swami Nammalwar have the most easy access to the supreme abode. Following his moksha his family entitle as the Subbiah Kumara Pillai by holy Vaishnava acharyas and they serve him and believe him to be Sriman Narayana Tiruvadi.