Jocotitlán is a town and municipality located in the northwestern part of the State of Mexico on the central highlands of the country of Mexico. The town is located at the foot of the Jocotitlán or Xocotépetl volcano, while most of the rest of the municipality is in the Ixtlahuaca Valley. The area has culturally been Mazahua since the pre-Hispanic period, with this indigenous group's traditions strongest in a number of smaller communities in the municipality. Jocotitlán is also home to the Pasteje Industrial Park, which was established in the 1960s, and began the industrialization of the economy. Today, about half of the municipality is employed in industry.