Govinda's kingdom bordered Bengal to the west which was ruled by the Muslim Balban dynasty. The Muslim rule led to large numbers of Bengali Hindus to migrate to Gour, which was considered a Hindu stronghold. Govinda encouraged celebrations such as Vishnu-Sankranti, Shiva-Chaturdashi-Mahashtami, Janmashtami and Utthana-Ekadashi. He also held a 45-day celebration in spring. Brahmins from the Deccan (possibly Deshastha Brahmins), also migrated to Gour and gained some authority, being favoured by Govinda for their orthodoxism. These elitist Brahmins led a movement against members of other religions in Gour. They favoured the Brahmins of Brahmachal brought over by Brahmajit. The followers of Tantric Buddhism were treated as dalits, or untouchables of the lowest social status. The Brahmins which King Kesava Deva had welcomed from Central India, were looked down upon by the Deccan Brahmins as low-class as well, in addition to the Hindu Namasudras, Kaivartas and Dasas who were viewed as poor wine-sellers and fishermen who were influenced too much by Buddhism.