The temple is maintained and administered by the Archaeological Survey of India as a protected monument. Though it is an archaeological temple, it is active is worship practises and follows Vaikhanasa Agama. The temple priests perform the pooja (rituals) during festivals and on a daily basis. As at other Vishnu temples of Tamil Nadu, the priests belong to the Vaishnavaite community, a Brahmin sub-caste. The temple rituals are performed four times a day: Ushathkalam at 7 a.m., Uchikalam at 12:00 p.m., Sayarakshai at 6:00 p.m., and Ardha Jamam at 8:00 p.m. Each ritual has three steps: alangaram (decoration), neivethanam (food offering) and deepa aradanai (waving of lamps) for the presiding deity. During the worship, religious instructions in the Vedas (sacred text) are recited by priests. There are weekly, monthly and fortnightly rituals performed in the temple. The temple has many festivals as indicated in the inscriptions in the temple. Tamil New year during the Tamil month of Chittirai (April - May), Vaikuntha Ekadashi during Margazhi (December - January), Sankaranthi during Thai (January - February) followed by Theerthavari in Pamba river are the major festivals celebrated in the temple.