Nithyakalayana Perumal temple is revered in Nalayira Divya Prabhandam, the 7th-9th century Vaishnava canon, by Thirumangai Azhwar. The temple is classified as a Divyadesam, one of the 108 Vishnu temples that are mentioned in the book. Thirumangai Azhwar has glorified the powers of Komalavalli Thayar. The temple also finds mention in later works by Nathamuni, Thirukachi Nambi, Ramanuja and Manavala Mamunigal. During the 18th and 19th centuries, the temple finds mention in several works like 108 Tirupathi Anthathi by Divya Kavi Pillai Perumal Aiyangar. Following the legend of Nithyakalyana Perumal, where Vishnu is believed to marry daily, the temple is frequented by people seeking marriage or whose marriage is delayed. A common worship practice is to offer garlands to the presiding deity, wearing it and circumambulating the temple nine times. Ranganatha, the reclining form of Vishnu, is believed to have attended the first wedding and after finding that there is a marriage every day, he set his abode in the temple. The presiding deity is addressed by various names like Varaha Deva, Azhwar Varaha Deva, Vara Swami and Varaha Nayanar as seen from the inscriptions on the walls of the temple.