During the rule of Anangabhima III [1211-1239], Balabhadra and Subhadra find the earliest known mention in the Pataleshwara inscription of 1237 CE. According to the German Indologist Kulke, Anangibhima III was the originator of the triad of Jagannath, Balabhadra, and Subhadra suggesting that Balabhadra was added after Laksmi's transformation into Subhadra. According to Bachu Siva Reddy, Triads are the forms of Mahavishnu and Subhadra is yogamaya and her husband is Jagannath's friend Arjun.