The main tourist attractions of the headland itself are the two gun batteries, the experimental rocket testing station, and the four coastguard cottages owned by the National Trust. A branch of the National Coastwatch Institution is also based at the Needles, sited near the New Battery and Rocket Testing Site on High Down. The Needles - Landmark Attraction (previously known as The Needles Pleasure Park) situated at the top of the cliff at Alum Bay is a small amusement park. A chairlift operates between the park and the beach.