Much of the town tourism is focused on ice climbing, mountain biking, hiking, trail running and off-roading in four-wheel drive (4WD) expeditions into the San Juan Mountains. Ouray has also become a popular destination for motorcyclists, as it marks the beginning of the Million Dollar Highway. This stretch of highway connects Ouray to its neighboring cities of Silverton and Durango. The Million Dollar Highway is frequently regarded as one of the most beautiful roads in Colorado, but is also considered one of the most dangerous due to its sharp turns, steep ledges, and lack of guard rails. Destinations include Yankee Boy Basin, Engineer Mountain, and Black Bear Road. Recording artist (and later Ouray mayor) C. W. McCall helped make Black Bear famous in the area. His song Black Bear Road borrowed the phrase, you don't have to be crazy to drive this road, but it helps, from a sign once posted somewhere at the beginning of Black Bear Pass.