when is the publishers clearing house sweepstakes drawing
just after the Super Bowl
title: Publishers Clearing House text: Publishers Clearing House Publishers Clearing House (PCH) is a direct marketing company that markets merchandise and magazine subscriptions with sweepstakes and prize-based games. Publishers Clearing House was founded in 1953 by Harold Mertz to replace door-to-door magazine subscription sales by a single vendor offering multiple subscriptions by mail. It introduced its sweepstakes in 1967. In the early 1990s, the company was the subject of concerns and legal actions regarding whether consumers were misled about their odds of winning the sweepstakes and whether purchases increased their chances. By 2010, the company had reached settlements with all 50 states. The company acquired title: Publishers Clearing House text: said the digital properties were intended to attract younger consumers. By 2013, the internet had become PCH's primary channel of interaction with consumers. "The New York Times" described the digital transition as "part of an overall effort to collect information on Web users, show them advertisements and use the registration information for PCH’s mailing lists." PCH is a direct-marketing company that sells merchandise, magazine subscriptions and operates several prize-based websites. While best known for the sweepstakes and Prize Patrol it uses to promote its magazine subscriptions, the majority of the company's revenue now comes from merchandise. The company has been title: Publishers Clearing House text: selling books, media, jewelry and other consumer items since the 1980s. PCH operates eight websites, including PCH Search and Win, PCH Lotto, PCH Games, PCH Save and Win, and Candystand. The company also sells magazine subscriptions at a discount and advertises subscriptions along with its sweepstakes. It's estimated that companies like PCH keep 75-90 percent of the fees from the original subscription, while publishers use the increased distribution to improve circulation numbers and revenue from renewals. PCH popularized the idea of using sweepstakes to sell magazine subscriptions in the direct-marketing market and became known by detractors as a producer of title: Publishers Clearing House text: junk-mail for advertising through mass-mailings. Documents filed with the New York State Department in 1993 said that year the company mailed 220 million envelopes. Frequent buyers can receive 30-40 mailings a year. Although PCH advertises its sweepstakes along with magazine subscriptions, no purchase is necessary to enter or win. In 1995, PCH began the tradition of announcing winners of its $10 million prize just after the Super Bowl. As of 2012, $225 million in prizes have been distributed. Some of its larger prizes are for $5,000 a week for life, or $10 million. Prizes can also range from $1 Amazon title: Publishers Clearing House text: 1991 and $137 million by 2000. In 1989 two members of its advertising team, Dave Sayer and Todd Sloane, started the Prize Patrol, a publicized event where winners are surprised with a check at their home. The idea was inspired by the 1950s television series "The Millionaire". In 1992 thousands of discarded sweepstakes entries from contestants who had not bought magazine subscriptions were found in the trash by city employees, reinforcing beliefs that the company favored those who made purchases in selecting a sweepstakes winner. PCH said this was done by a disgruntled employee at their mail processing vendor. A