when did the cowboys start playing on thanksgiving day
In 1966 1966 1978
title: 1966 Dallas Cowboys season text: game. Every team turned down the offer, except for the Dallas Cowboys. General Manager Tex Schramm recognized this as an opportunity for the franchise to increase its popularity and establish its own Thanksgiving Day game tradition. In 1966, the Cowboys who had been founded six years earlier, adopted the practice of hosting Thanksgiving games. It is widely rumored that the Cowboys sought a guarantee that they would regularly host Thanksgiving games as a condition of their very first one (since games on days other than Sunday were uncommon at the time and thus high attendance was not a certainty). Since title: Thanksgiving (United States) text: creation. The Detroit Lions have hosted a game every Thanksgiving Day from 1934 to 1938 and again every year since 1945. In 1966, the Dallas Cowboys, who had been founded six years earlier, adopted the practice of hosting Thanksgiving games. The league added a third game in prime time in 2006, which aired on the NFL Network, then moved to NBC in 2012. The third game has no set site or team, providing an opportunity for all teams in the league to host a Thanksgiving game in the future. For college football teams that participate in the highest level (all title: NFL on Thanksgiving Day text: later be absorbed into the NFL, also held Thanksgiving contests, although neither of those leagues had permanent hosts. Likewise, the AFL of 1926 also played two Thanksgiving games in its lone season of existence, while the AFL of 1936 hosted one in its first season, which featured the Cleveland Rams, a future NFL team, and the 1940–41 incarnation of the American Football League played two games in 1940 on the earlier "Franksgiving" date. In 1966, the Dallas Cowboys, who had been founded six years earlier, adopted the practice of hosting Thanksgiving games. It is widely rumored that the Cowboys sought title: NFL on Thanksgiving Day text: the time known as the "Cardiac Cards" due to their propensity for winning very close games, were a modest success at the time, they were nowhere near as popular nationwide as the Cowboys, who were regular Super Bowl contenders during this era. This, combined with St. Louis's consistently weak attendance, a series of ugly Cardinals losses in the three-game stretch, and opposition from the Kirkwood–Webster Groves Turkey Day Game (a local high school football contest) led to Dallas resuming regular hosting duties in 1978; it was then, after Rozelle asked Dallas to resume hosting Thanksgiving games, that the Cowboys requested title: NFL on Thanksgiving Day text: (and received) an agreement guaranteeing the Cowboys a spot on Thanksgiving Day forever. Since 1978, Thanksgiving games have been hosted in Detroit and Dallas every year, with Detroit in the early time slot and Dallas in the late afternoon slot. Because of TV network commitments in place through the 2013 season, to make sure that both the AFC-carrying network (NBC from 1965 to 1997, and CBS since 1998) and the NFC-carrying network (CBS from 1956 to 1993, and Fox since 1994) got at least one game each, one of these games was between NFC opponents, and one featured AFC-NFC opponents.