Shinsegae's flagship store is the largest department store in the world.
Shinsegae -LRB- Korean : 신세계 , -RRB- is a South Korean department store franchise , along with several other businesses , headquartered in Seoul , South Korea.
Its flagship store in Centum City , Busan , is the world 's largest department store , surpassing Macy 's flagship Herald Square in New York City in 2009.
