Since the NIKE iD lab 's low-key opening in late March , Nike has handpicked A-listers and influencers -- the designers Jack McCollough and Lazaro Hernandez of Proenza Schouler , the singer Joss Stone , the artist Cindy Sherman -- to create their own one-of-a-kind shoes by choosing from a selection of styles , materials and colors and , presumably , to proselytize the virtues of just doing it yourself .
Lazaro Hernandez /business/person/company Proenza Schouler
Proenza Schouler /business/company/founders Lazaro Hernandez
Jack McCollough /business/person/company Proenza Schouler
Proenza Schouler /business/company/founders Jack McCollough
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Lazaro Hernandez
PERSON
Proenza Schouler
ORGANIZATION
/business/person/company
Proenza Schouler
ORGANIZATION
Lazaro Hernandez
PERSON
/business/company/founders
Jack McCollough
PERSON
Proenza Schouler
ORGANIZATION
/business/person/company
Proenza Schouler
ORGANIZATION
Jack McCollough
PERSON
/business/company/founders