murray walker wrote opal fruits made to make your mouth water.
who wrote opal fruits made to make your mouth water?
murray walker
in the 1970s opal fruits were well known in the uk for their advertising tag line "opal fruits—made to make your mouth water!" (slogan coined by murray walker). the full advertising jingle was "opal fruits—made to make your mouth water/fresh with the tang of citrus/four refreshing fruit flavours/orange, lemon, strawberry, lime/opal fruits—made to make your mouth water!" 





























starburst has been marketed in several ways, including a marketing tie-in for the movie "" where they replaced kiwi banana and tropical punch with royal berry punch.
starburst (confectionery)
the brand was introduced by mars in the uk in 1960, named opal fruits by peter phillips (known as peter pfeffer at the time), the winner of a competition that won him £5. the four original flavours were strawberry, lemon, orange, and lime. opal fruits were introduced in the united states in 1967 as m&m's fruit chewies and later, in the late 1960s, starburst. originally, starburst came in the same flavours as opal fruits. subsequently, its first variant, sunshine flavors, was released and was later renamed "tropical opal fruits". in europe, lemon and lime were combined to become "lemon and lime" to make room for a blackcurrant flavour.
starburst (confectionery)