review organizational goal is the first step in the process of management by objectives.
​which of the following is the first step in the process of management by objectives?
review organizational goal
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pricing objectives









































pricing objectives or goals give direction to the whole pricing process. determining what your objectives are is the first step in pricing. when deciding on pricing objectives you must consider: 1) the overall financial, marketing, and strategic objectives of the company; 2) the objectives of your product or brand; 3) consumer price elasticity and price points; and 4) the resources you have available.









































some of the more common pricing objectives are:









































bullet::::- maximize long-run profit









































bullet::::- maximize short-run profit









































bullet::::- increase sales volume (quantity)









































bullet::::- increase monetary sales









































bullet::::- increase market share
pricing objectives