 Although he never returned to the site, the knowledge he gained on this visit was helpful later when he drew up the plan for Reading.He planned the street map and the water system, and helped surveyors and land agents with suggestions about the sale of lots, from which he stood to profit.Penn took the name from Reading, Berkshire, England and established the town in 1748, and on creation of Berks County in 1752, Reading became county seat.