 He embarked on a concept called the ‘Challenger-plan’, which stated FC Utrecht's style of play and main targets.Even though he signed a new contract without end date in January 2000, he left later that year after he sensed a lack of confidence from the Utrecht board.Van Breukelen returned to his role as an entrepreneur and in 2000, he founded his own company HvB Management, specialized in conducting lectures and trainings for businesses.