 At the height of Phi Slama Jama's notoriety, they advanced all the way to the national championship game in 1983 and 1984, along the way notching consecutive 30-win seasons.In the first of those appearances, in 1983, the COugars suffered a dramatic, last-second loss to underdog North Carolina State in the 1983 NCAA Final that became an iconic moment in the history of the sport, one that solidified the NCAA basketball tournament in the cultural firmament as March Madness.Lewis's insistence that his teams play an acrobatic, up-tempo brand of basketball that emphasized dunking brought this style of play to the fore and helped popularize it amongst younger players.