 When his father's company went bankrupt, the family moved to a mobile home in the village of Micoua.At nineteen, Bouchard worked as a stock boy in his brother's Perrette milk store and in 1969 was hired by Perrette's owner to scout and set up new stores.At age 24, Bouchard began working for the grocer, Provigo, and given the responsibility of implementing a new convenience store concept, branded as Provi-Soir.