 It became at that time the highest-rated television program ever presented on a single network, watched by 47.5 percent of the households sampled in America, and 65 percent of television viewers, still the record for the highest rated film to ever air on television.In 1978, CBS signed a deal worth $35 million to broadcast the film twenty times over as many years.Turner Entertainment acquired the MGM film library in 1986, but the deal did not include the television rights to "Gone with the Wind", which were still held by CBS.