 From the late 1920s fresh vegetables were successfully processed through freezing by the Postum Company (the forerunner of General Foods), which had acquired the technology when it bought the rights to Clarence Birdseye's successful fresh freezing methods.In the early 1950s most refrigerators were white, but from the mid-1950s through present day designers and manufacturers put color onto refrigerators.In the late-1950s/early-1960s, pastel colors like turquoise and pink became popular, and brushed chrome-plating (similar to stainless finish) was available on some models.