"Nevermind" was more melodic than its predecessors, by signing to Geffen Records the band was one of the first to employ traditional corporate promotion and marketing mechanisms such as an MTV video, in store displays and the use of radio "consultants" who promoted airplay at major mainstream rock stations.During 1991 and 1992, other grunge albums such as Pearl Jam's "Ten", Soundgarden's "Badmotorfinger" and Alice in Chains' "Dirt", along with the "Temple of the Dog" album featuring members of Pearl Jam and Soundgarden, became among the 100 top-selling albums.