 Marshall's hostility was specifically directed at the black race; he openly allowed (and promoted) Native Americans on his team, including his first head coach, Lone Star Dietz, widely believed to be a Native American at the time.The choice of Redskins as his team name in 1933 was in part to maintain the native connotations that came with the team's previous name, the "Boston Braves".Another reason for Marshall's anti-black sentiment was to curry favor in the Southern United States.