 In his 12 years as editor-in-chief, Lafavore increased the circulation from 100,000 to over 1.5 million, increased publication to ten 10 times a year, and expanded the magazine to Australia, France, Germany, Mexico, Russia, South Africa, and the UK.The South African version, along with "Women's Health", is licensed for publication by Media24, with distribution by Magzter.He created the editorial formula, hired Steven Slon from service journalism and Greg Gutfeld from "Prevention".