 From its October 1964 sign-on until 1976 this was a Country-Western station with the letters WKBX and a 10,000-watt directional signal shaped like a football.Stuart Epperson sold the station early in 1976 to Randolph Properties Inc. of Dallas, Texas, though general manager Curly Howard said no changes were planned.In July 1976 it became WURL ("World"), the first all-news radio station in the area.