 After being purchased by Thomas F. McDaniels under the name Sunbelt Broadcasting Corporation, WKNZ switched to classic rock "Zoo 107" on December 29, 1994.The station became a partner of the Hattiesburg Zoo, which was its new namesake; it sponsored the zoo's name-a-zebra contest in 1996.Radio Broadcasters, controlled by Ken Rainey and owners of WMXI, acquired WKNZ and WXHB in 2000 for $690,000.