 The magazine was in pulp format and was priced at 25 cents; the first issue was 196 pages and the remaining three all had 160 pages.The publisher was Better Publications of Chicago and New York for the first issue, and Best Books, of Kokomo, Indiana, for the next three; Better Publications was an imprint of Standard Magazines of New York, and Best Books was owned by Standard.A Canadian edition of the first issue appeared from Better Publications in Toronto with the same contents as the U.S. edition.