 In July 2016, Arre joined hands with internet-based TV streaming and OTT service provider, YuppTV, to distribute content on its YuppTV Bazaar platform.Speaking about the partnership, Arre co-founder and managing director, B Saikumar, said "Arre is excited to reach out to an Indian and worldwide audience through YuppTV Bazaar's OTT platform.We look forward to a long-term association with YuppTV and hope to partner on many more content offerings on YuppTV Bazaar."