 The show was produced by SpringHill Entertainment and Magical Elves, with LeBron James and Maverick Carter as executive producers.It was hosted by Bonin Bough, with Kumar Arora, Alan Glazen, Kathy Futey, and Jonathan Sawyer as its panel of investors, and Le Bron James making several cameos.The show was based in the Gordon Square Arts District, a commercial hub in Cleveland's Detroit-Shoreway neighbourhood near Lake Erie.