 He is the person behind putting the Arab World, in particular, Dubai on the international map of fashion; after announcing the first Arab Fashion Week to be hosted in Dubai on October 2015.Thanks to his vision Dubai is the only fashion capital to host the Ready Couture collection similar to Paris for hosting the Haute Couture.In April 2018 Abrian, under the Arab Fashion Council, made history by organizing the first fashion week in Riyadh, the capital of Saudi Arabia, in partnership with the General Entertainment Authority under the name of Arab Fashion Week which is traditionally hosted in Dubai twice a year.