 She first came to notice when, in 2006, she became the first woman elected as president of a major NGO in Morocco.As president of the Moroccan Organization for Human Rights, Bouayach worked on major Human Rights issues in her native country such as Torture, Refugees' and Migrants' Rights, Women's Rights, Individual Rights and the Abolition of the Death penalty.She was elected vice-president then secretary general of the International Federation for Human Rights in 2010 and 2013 respectively.