 On 7 October 2008, the then Chief Minister of Andhra Pradesh, Dr. Y. S. Rajasekhara Reddy launched Local TV - the much publicized small screen venture of Vyjayanthi Televentures Private Limited.The event was also graced by Tollywood's doyen Dr. Akkineni Nageswara Rao.Local TV is planning its inroads to satellite TV service.