 2K16 scheduled to start at SXSW on March 18, 2016, at the Majestic Music Hall in Austin, with Neon Bunny, Guten Birds, Bye Bye Badman, HEO, Windy City, WYM.In 2014, KoreAm said, "The Seoulsonic Showcase at Icenhauer’s proved the strength and diversity of Korean music at SXSW.