 Whitaker conceived the piece as a comment on the Beatles' fame, having accompanied them on their August 1965 US tour and been alarmed at the scenes of Beatlemania he witnessed then.Whitaker assembled props such as plastic doll parts, trays of meat, white butchers' coats, a hammer and nails, a birdcage, cardboard boxes, and sets of false teeth and eyes.During the shoot, he took several reels of film of the band members interacting with the objects, culminating in a series of photos of the group dressed in the white coats and draped with pieces of meat and body parts from the baby dolls.