 From early on, LATV has characterized itself for featuring Latin Alternative musicians such as La Ley, Zayra Alvarez, Jaguares, Julieta Venegas, Enrique Bunbury, Ely Guerra, and Aterciopelados on its shows.The network is available in many markets via the digital subchannels of broadcast television stations and on select cable providers throughout the United States and Puerto Rico through a local affiliate of the network (via a basic programming tier for main channel affiliates, and digital tiers for subchannel-only affiliates).LATV originated in 2001 as a programming format on KJLA (channel 57), an independent television station licensed to Los Angeles suburb of Ventura, California (which signed on in 1990 as KSTV-TV, a Galavisión affiliate), which mainly carried Spanish language programming as well as a limited amount of English language content.