 "Shukla" () is Sanskrit word for "white" or "bright".Shukla Paksha (Waxing Moon period) is a period of 15 days, which begins on the "Shukla Amavasya" (New Moon) day and culminating Purnima (Full Moon) day and is considered auspicious because it is favorable to growth or expansion on every plane of existence i.e.Mental, Physical and Spiritual Plane.