 Kuota is sponsor of the UCI continental road cycling team Team RothAKROS since the beginning of season 2017.From 2002 to 2017, KUOTA was sponsor and/or cosponsor of several professional road cycling teams such as Team Uniqa [2007], OUCH [2009], Indeland [2010], Kalev Chocolate [2010], Team Dila [200X], Ag2rLa Mondiale [2010-2013] , Agritubel [2009], Team Andironi [2014-2016] as well as several U23 and junior cycling teams.In 2015 Kuota started sponsoring Team Lensworld Kuota, a UCI women road cycling team.