 Much of the initial controversy revolved around whether or not Davies is genuinely promoting an anti-gay agenda, or if this is a viral marketing campaign.Some gay rights advocates acknowledge that as a spoof it is humorous, but claim the message behind it is still as malicious as someone who seriously possessed the opinion.Debate has quickly risen regarding the authenticity of Davies' youth ministry activities, the band Evening Service, and the organization Love God's Way ranging from entertainment publications such as "Spin" to thousands of personal blogs Some in the blogosphere maintained that Davies was truly seeking to "convert" other homosexuals to heterosexuality .