 Norman Litkey is Larry's publicist throughout the series, played by David Paymer "(seasons 1, 3, 5, 6)".He's a bald, slightly neurotic showbiz insider who seemingly derives enormous amounts of personal satisfaction from exploiting anything and everything for publicity purposes.Norman makes his first appearance in the episode "A Brush with the Elbow of Greatness" in order to handle the fallout following an incident involving Larry that occurred at a supermarket in Larchmont Village.