 In 2016 the slogan changed back to “Today’s Best Music”, coming full circle from dropping exactly the same slogan during the 2007 Kiss FM to Majic format flip.As of September 2018, the slogan remains “Today’s Best Music”

When the station was a Hot AC format as "Kiss FM" it boasted a large staff of live and local on air personalities.Until 2006, the station had a live personality in studio 24/7, even during the syndicated shows "American Top 20 with Casey Kasem" and "Saturday Night 80s."