 An initial release of 40 pallets (4,800 slabs, 115,200 individual cans) sold out within days of release, with $1 from every slab donated to the United Way charities.A second run of 50 pallets was released shortly after.In November 2011 another limited edition release of the beer was brewed by CUB, with the 300 kegs being distributed between 26 licensed premises in Ballarat for the Ballarat Cup weekend.