 In his study Demirel (2008) emphasizes that Albania has one of the most friendly investment environments in the region of the South- Eastern European Countries (SEECs) with her impressive economic performance in the last decade, liberal economic legislation, rapid privatisation process and country specific advantages.By taking into account all of these factors, the aim of this study is to offer a new perspective by the case studies of foreign telecommunications companies, which form the majority of MNEs in this field, by finding the most significant determinants before entering into Albania, with a successful entry strategy and crucial consideration of FDI in Albania.It is crucially important to find the determinants and factors that affect multinational firms when deciding on their entry modes, in order to successfully compete in the Albanian mobile telecoms industry.