 The slogan currently used by WellPet is ‘Your pet’s wellbeing is at the heart of all we do, that’s why we do whatever it takes to make the healthiest natural products for the pets that depend on us.’

Old Mother Hubbard was founded in 1926, as an offshoot of the A. Hubbard and Sons Bakery in Gloucester, Massachusetts, making small dog biscuits.In 1961, the company was purchased by Jim Scott, a professional in animal nutrition, and moved to Lowell, Massachusetts.In the 1990s, Jim Scott Jr., then CEO of the company, worked with a team of animal nutrition experts to develop the Wellness brand dog and cat foods, which went on the market in 1999 and 2000, respectively.