 He chose a career in journalism starting with the Cape Argus and then becoming a specialist in African journalism covering the great social upheavals of the late 1950s and 60's for Reuters.He then settled in Salisbury and became Head of News Services at the Rhodesia Herald, eventually becoming Director-General of the Rhodesian Broadcasting Corporation which, in effect, put him in charge of government propaganda.Ward is said to have removed references to black sporting achievements from sports programmes carried on state television.