 Buford would go on to launch Tyler's first Top 40 format on 1330 KDOK, bringing Tyler into the new era of "Rock n' Roll" music, attracting a large audience, and topping the ratings in Tyler for the better part of the next few years.Litteral Enterprises would only briefly own KGKB, selling the facility to Oil Center Broadcasting Company on June 15, 1959.Oil Center Broadcasting would re-sell KGKB to O'Connor Broadcasting in October of the same year.