 Search for Common Ground, an international non-profit organization, started Talking Drum Studios to produce media content to address problems experienced after the war and promote peace and reconciliation.In December 2001, it produced "Atunda Ayenda", which means lost and found in the Mandingo language, the first radio soap opera aired in Sierra Leone.The show quickly gained significant popularity; according to a 2004 survey of Sierra Leonean radio listeners, 90 percent of respondents said that they regularly listened to the show and 80 percent discussed the content with family and friends.