 In 1995, Rybolovlev sold most of his shareholdings and focused in enterprises operating in the potash industry, in particular, Uralkali.Over the next 15 years Rybolovlev focused on developing Uralkali and eventually built it into a major global enterprise.According to the Russian business newspaper "Vedomosti", by 2000 he had consolidated his controlling interest in the company and begun to reform and develop it.