 Clark changed the direction of the Chorus from "standing on risers and singing" to fully staged, fully costumed musical revues, and decreased the politically themed content in favor of more general entertainment in a successful effort to attract a larger audience, including the non-gay community.The Chorus became known for humor, as mentioned in a 1999 article in "The New York Times", “As is customary with the Gay Men’s Chorus, parody rules.”

A major turning point came in May 1995, when the CGMC brought its very successful musical revue, "Victory Canteen," to the Shubert Theater.The revue, a salute to the United States armed forces during World War II, had been performed 7 times at the Educational Center for the Arts, a much smaller theater in New Haven.